Last year, HTC decided that it wasn’t failing because of lackluster products, it was failing because no one knew who HTC was as a company. To try and fix that, they signed Robert Downey Jr. to a multi-million dollar 2-year deal, so that he could star in a $1 billion campaign called “Here’s to change.” The campaign focused on the letters “HTC” and what that stands for. You probably remember the commercial that featured a Hipster Troll Carwash and showed RDJ being told to Hold This Cat. Clever, right? Not so much.
Most would argue that the marketing campaign was a disaster that did little to create brand recognition for HTC or push their products. In fact, we haven’t seen Downey Jr. in an ad for the company in some seven months. Well, until today. (more…)
When new phones are released, folks take to YouTube in search of views and ad money, running over flagships with Tesla cars and dropping them to test their durability. While most of it is absolute crap, the newest test video to catch our attention is this poor guy who decided to take a hammer to a brand new Galaxy S5 from Samsung.
Why you need to hammer test the Galaxy S5, I have no idea, but the results make for one fantastic Internet video. (more…)
A new application released for Android called Knock Lock, allows users to lock their devices by tapping on a designated area of their display. If you currently own an LG G2 or G Flex device, this app may not interest you, as your devices already are capable of such a function. However, not everyone owns an LG or the new HTC One (M8), which also features a function similar to this. (more…)
Baseball is back, baby! Ah, I love this time of year. It appears that my San Francisco Giants are laying waste to the Dodgers this afternoon, so all is well in the world. Anyway, let’s get back to Android. This past Wednesday night, as we do most other Wednesday nights, we held Episode 54 of The Droid Life Show.
On this week’s show, we talked heavily about the new HTC One (M8), concluding that the device is pretty good, but does fall short in a few categories. On top of the M8, we went over Amazon’s release of the Fire TV, Google I/O registration, made time for viewer-submitted questions, and went over our top apps of the week.
It was the most joyous of occasions. (more…)
Since we happen to have all three colors of the HTC One (M8) in house at the moment, we thought, “Why not do a beauty shot video?” After all, this phone is – at least in our opinion – one of the most beautifully designed in recent memory. The all-metal unibody construction that is highlighted by clean accent lines, looks like smartphone luxury. Sure, it might be way too tall, but there is no arguing against the premium feel of it in hand. (more…)
After running through a quick unboxing of the HTC One (M8) Google Play Edition, we spent some extra time cruising around the software, seeing if Google or HTC had left any of HTC’s goodies behind in the stock build of Android 4.4.2. Actually, we really just wanted to figure out the Duo Camera and if it really worked, since Google is advertising it as working in its Google Play listing for the phone. Thankfully, it does. But there are other little leftovers as well that are worth noting. (more…)
Now that we’re so close to the Project Ara Developers Conference set to go down on April 15th and 16th, it seems Phonebloks couldn’t resist uploading an update video on the progress of the team behind Project Ara. The video shows some of the prototypes of Project Ara, but there are no finished products to be revealed here.
Last year, during Google I/O, Hugo Barra stood on stage to announce Google’s new Google Play Edition program of Android devices that would offer stock software experiences, with timely updates, on the same hardware sold through carriers with manufacturer skins. Samsung and HTC wound up having the first two entries, since their flagships at the time – the Galaxy S4 and HTC One (M7) – were still fairly new. Both were received with praise, even though they each carried premium prices.
Since HTC decided this year to make their new flagship, the HTC One (M8), available in as many different ways as possible, we once again have a Google Play Edition to check out. (more…)