Nielsen | Droid Life

Nielsen: In December, 91% of Smartphone Acquirers Purchased an Android Device or iPhone

Kellen January 18, 2012 43

In the month of December, 91.4% of new smartphone acquirers purchased either an Android device or an iPhone. That number is up almost 5% from the previous two months, meaning RIM and Windows Phone continue to do nothing to entice consumers. The other important...

Nielsen Report: Facebook Most Popular App Among All Age Groups, Followed By Angry Birds

Tim December 12, 2011 49

In Nielsen's newest age-based report on app usage among Android users, you won't find many surprises. Besides the pre-installed Android Market, Facebook is the most popular app with an overwhelming 80% statistic. Following Facebook, you will find Google apps,...

Nielsen: Android and Apple Control 71% of the U.S. Smartphone Market

Kellen November 29, 2011 69

The smartphone game has had 2 elite players for quite some time, but when you combine the two to compare it to the rest of the big players, it just looks silly. According to Nielsen's latest report, Android and Apple control 71% of the U.S. smartphone market....

Nielsen: New Smartphone Adopters Choosing Android 2 to 1 Over iOS

Kellen September 26, 2011 87

Each time we see one of these reports of Android dominating the competition in mobile OS share, we tell ourselves that we will quit reporting on them because it's the same ol' tune. But then reports like today's from Nielsen come out and surprise us again. ...

Nielsen: Android Commands 40% Of US Smartphone Market, Future Owners Plan to Adopt Green

Tim September 1, 2011 42

In the latest Nielsen Media Research report Google's Android operating system gained 1 percent and increased it's U.S. smartphone market share to 40 percent. On the heels of Android was Apple's iOS which remained at a flat 28 percent. Coming in third was RIM's...

Android’s Smartphone OS Market Share Balloons to 61% in July

Kellen August 24, 2011 88

The folks at Millennial Media released their monthly Mobile Mix report this morning; a report that includes a pretty shocking smartphone OS breakdown. In July's report, Android jump 15% month-over-month bringing their firm chokehold on the OS battle to 61%...

Skyfire Is Looking To Save Android Users Money As Carriers Impose Tiered Data Plans

Tim June 23, 2011 33

Skyfire came out with a set of numbers today showing that smartphone users can save up to $120 a year by using data efficient apps like their browser. If you recall our post showing Verizon's data calculator, you can see that streaming video is what's going to...

Nielsen: Future Smartphone Buyers Now Prefer Android Over iPhone, 50% of Recent Acquirers Go Green

Kellen April 26, 2011 77

Android phones have now become the cool thing to have according to the latest 2011 numbers out of Nielsen. After surveying a number of people from January-March of this year, the numbers show that 31% of future smartphone owners plan to buy one running...