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MotoBlur the Name on the Way Out Again, Don’t Expect the Skin Too Though

Here we go again…

Remember all the way back in August of last year when we all debated for months as to whether or not the original DROIDX would have MotoBlur on it?  And then upon finding out that it indeed would, we also learned from CEO Sanjay Jha that the company would start to move away from the name due to a not-so-awesome public reaction to it?  We’re sort of moving back in that direction – or did we ever move away from it?

According to the crew over at Engadget, they were surprised to notice (we weren’t) that the name “Blur” was no where to be found in any of the press materials that accompanied the newly announced Photon 4G yesterday and started asking around.  What they received was a comment from a Moto spokesperson who confirmed that the company is still trying to move away from the name “MotoBlur”, but that doesn’t  necessarily mean we won’t be seeing it on every major handset going forward.

In fact, back in August 2010 when this story first popped up, Moto was clear that they were going to continue to use Blur as a skin – they just weren’t going to call it Blur publicly.  They have basically lived up to those statements; how often have you seen them use the name “Blur” over the last year?  Unless you are an obsessive media personality and are on an earnings call, you probably haven’t.

Unfortunately for them though, we’re still around and will make sure that everyone knows that the blueish overlay that causes constant frustration on their device  is called MotoBlur.

Via:  Engadget

  • Djstar2k2

    “Virgin Mobile USA aims to make available devices that allow the end user to have the freedom to customize the device to their liking. We like to take a consistent approach with our Android portfolio and so we prefer to have the true Android experience loaded on all our Android phones.”
    direct from virgin mobile damn sanjay!  

  • gunner1982

    so we all who have already bought moto are left in the dust with this moto crap they call blur …thank god for all the great devs and the roms they create

  • RW-1

    This is going to become my new tagline:

    “Please do not feed the Jha” …

    The online modding android community knows where moto stands, we do not need o see more PR rhetoric posted on the blogs, and I mean all the blogs …

    Moto wants to begin acting decently, then SHOW it.

    No more talk, I throw down the glove of challenge, topss VZ an unlocked device and we’ll then talk about praise for moto … But it isn’t happening kiddies …

  • Mr Blurryfingaz

    what kind of a dumb asses does moto take us for? their pissing on us without having the decency to call it rain.

  • http://profiles.google.com/gonnadie4thegov Jeremy Wray

    Didnt the DroidX release last June?

  • Anonymous

    Let me preface this by saying, yes, I agree that I would prefer they went with a stock interface.  

    Now, that being said, Blur has made some great leaps forward.  “GingerBlur” is much better than what came with my X originally, which is much better than the Fischer-Price version that came on devices like the Cliq.  Yet the legacy lives on.  Claims of lagging that are greatly (or completely) exaggerated, Blaming it for battery issues when you aren’t even loading their widgets (granted they need to fix that ^$%#! & Social and News Widgets which load whether you use them or not, but neither is running your battery down significantly, they just shouldn’t do it at all). 

    Just look at the convulsions people are having here over MotoBlur and you understand why Moto is moving away from giving their customizations a “name.” Reality and the level of hatred just don’t line up any longer.

    I could never understand why anybody would want to use TouchWiz… yet there are.  I don’t see the benefit of Sense short of a pretty widget and bloating up the App Drawer, yet some of you swear by it.  Why is it so hard to accept that not everybody *hates* Blur with blood curdling rage?

  • Brahman125

    Most people coming from a blackberry or flip phone dont know or care what BLUR is. Very few of these people will flash a rom or root either. The blur widgets are pretty nifty and it works well with gingerbread. You can run away from Motorola but the reason I stick with them is the updates, the company made accessories and the battery life is superior without a huge extended battery. That good battery life is why so many people are waiting for the bionic.

  • digsoreos

    Each time I posted in Motorola’s support forums and referred to their version of Gingerbread as “Gingerblur”, their forum posting software censored it as “******”. I had to laugh.

  • Jarid Jasper

    You have idiots like the guy over at Product Reviews website posting garbage like this….  10,000 People can say that we hate MotoBlur, then one garbage website posts a comment like this and Sanjay thinks he is on the right track….     agggghhhhh!!!!!!!!!!!!

     “Even the name is a sign of frustration for many Motorola users, we’d bet
    a lot a lot of you would love it if they decide to change the name
    completely for the release of the Droid Bionic this Summer – now that
    would attract added interest”

    http://www.product-reviews.net/2011/06/10/droid-bionic-release-with-motoblur-is-a-headache-for-consumers/

  • Anonymous

    The only thing i like about blur is the new dialer look on gingerbread droid x.. and well thats the only thing i like about blur lol.  then again all brands have their own skin and i just learned to get over it and slap a launcher over it since your able to on Android devices.

  • Eric

    Heres a idea, get rid of Blur altoghter and you won’t have any problems to deal with.

  • Anonymous

    The photon caught my eye (a little voice in the back of my head saying,,”please don’t have MOTO BLUR please don’t have MOTO BLUR…) 4.3 screen dual core…kick stand..somethin I actually use on my EVO..oh wait…what’s This??? WTF?!?!? It has MOTO blur…lol so make a kick ass phone spec wise..then screw it by slapping the crappy most horrible UI overlay EVER! I’ve seen video footage of people demoing the phone …laggy…choppY …can’t imagine what it would run like with a boat load of app in the background..FAIL FAIL FAIL.

  • Knightcrusader

    Not that I am on the Thunderbolt and getting used to the awesomeness that is HTC Sense, I am realizing more and more how bad MotoBlur was on the D2.

    I mean, don’t get me wrong, I prefer stock Android. But if they are going to shove a skin down my throat and not give me the option of removing it, I’d chose Sense over Blur or TouchWiz any day.

  • Anonymous

    The photon caught my eye (a little voice in the back of my head saying,,”please don’t have MOTO BLUR please don’t have MOTO BLUR…) 4.3 screen dual core…kick stand..somethin I actually use on my EVO..oh wait…what’s This??? WTF?!?!? It has MOTO blur…lol so make a kick ass phone spec wise..then screw it by slapping the crappy most horrible UI overlay EVER! I’ve seen video footage of people demoing the phone …laggy…choppY …can’t imagine what it would run like with a boat load of app in the background..FAIL FAIL FAIL.

  • http://twitter.com/magiman7 magiman7

    Why can’t they realize if the product is good, you don’t need to spend so much energy marketing it.  Bad products don’t sell no matter what name you give them.

  • Davros

    What are these “moto blur widgets”? I havent seen one since I rooted and loaded Launcher pro + in the Verizon parking lot. ;)

  • Bradjwill

    I would have to say most of these manufacturer overlays are crap. I currently have a Samsung and the TouchWhiz interface is even worse than blur. I wish these manufacturers would just give us the option to turn off the crap.  

  • Anonymous

    What I really don’t get is how does a company as big as motorola make a skin overlay that even sucks just a little bit. Isn’t launcher pro like a 1 man show? and they make one of the best home screen replacements on the market?

    • Inkster09

      Omg really think about that. It is just unfathomable that lpp is better than blur. Fredrico is whiling big bad Motorola’s ass in that department. Amazingly astonishing.

      • Inkster09

        Whuping motos ass I meant. Again sorry for terrible posting

  • http://twitter.com/singingsabre Edward Arriola

    It’s still better than TouchWiz.  Holy crap does that interface stink.

  • http://twitter.com/singingsabre Edward Arriola

    It’s still better than TouchWiz.  Holy crap does that interface stink.

  • Anonymous

    Awesome news! This totally solves the problem with MotoBLUR! Now that it doesn’t have a name, it’s magically better! Thanks, Sanjay!

    BTW, how’s the weather in Fantasy Land?

  • Larry Mao

    You can call sh*t, chocolate ice cream, but at the end of the day it won’t taste like chocolate ice cream, and it will still be sh*t.

    • Anonymous

      All I can think about is the new south park when I read that. 

  • max0442

    The easiest analogy I can think of is the Elephant in the Room. There may be an Elephant (Blur) in the Room (Moto phones), but we just won’t talk about it. But at the end of the day, there’s still a freaking Elephant in the Room.

    From what I can tell, Moto has not had any phones sell more in the last two years than the OG Droid. So what is different about this phone than any other phones that have come out since then? The D2G had a physical keyboard (better than the D1), was global capable, and had a processor 1.5 times faster than the original. The DX had a larger screen, hdmi out, and a cpu 1.25 times faster than the D1. The Atrix has a larger screen, laptop dock, & a dual core processor. I don’t know how we can spell it out any clearer for Moto.

    Make it stock Android, and have something like a productivity pack that you could download from the market is you want your own apps on it. That could be enough for most, but you could go one step further and make it as unlocked as the D1. Even though I am an HTC guy now, I did look hard at the D1 before getting the Inc1.

    At this point until they at the very least get rid of the UI that will no longer be named, I will stick with any other manufacturer. Or at the very least make it less resource intensive than it currently is. Making it less noticable to the eye doesn’t get rid of the lag, just so you know Moto.

    • Anonymous

      The fact that the original Droid was stock really doesn’t have anything to do with the fact it’s the best-selling Motorola Android phone to date.  It was the first Android phone on Verizon, the first highly capable smart phone on Verizon, and it had a massive marketing campaign.  Sure other Motorola Android phones have had huge marketing pushes, but they’ve also had other significant competition.  Now there are tons of Android phones to pick from on Verizon and on other carriers as well.  When the original Droid was released, the only major competition for that phone anywhere was from the iPhone.  Now you can toss a hat and hit other competition.  There are a lot of reasons why so many original Droids were sold, but being a stock Android phone wasn’t one of them.  It might very well be one of the reasons why it continues to be a popular device so long after it’s release, but at it’s release, that didn’t particularly matter.

      That said, I’d love Motorola to cut their losses, abandon Blur, and pump out awesome stock Android phones, but it isn’t likely to happen.

      • Djstar2k2

        i kinda agree but from my experience the og droid being stock was also a big factor.  i personally broke my contract at tmo to get the og droid and it being stock was a reason for that.  i loved tmo prices and service in my area and was with them for years so i gave the cliq a try and hated how they slurred up android.  while in the store comparing my G1(yes i was an early adapter) to the cliq is was totally different to how stock was and after gow 1.5 cupcake and 1.6 donut went rather smoove i had a felling this blurr stuff would be problematic.  the only option out there was the droid and 2.0 Eclair and it being a stock seamless transition  was the draw.  and i was reading on a blog around this time and a woman was doing the same thing i was. i have never modded so im kinda a novice but im certain esp. after reading that blog i wasnt the only person who felt this way about stock and was a part of its success. 

      • Marcelo Burrieza

        The vast majority of people don’t know what Blur, Sense, or TW really are, but they all know what Lag is. With just a couple of minutes playing with the phone at a Verizon Store, anyone can see that there is a difference between previous phones and the OG Droid, even with stock ROM. The D2 with better keyboard, twice the RAM and 1.5x faster CPU lags in comparison to the OG Droid, and the difference is Blur. So I think that the name issue will not solve anything because the problem can be seen in just a few minutes, even with the Atrix that is fantastic phone with poor software implementation. If the Atrix were stock android It could be immediate success, because it will be twice as fast and most people notice that, even if they don`t know why is faster.

  • Anonymous

    A rose by any other name smells as sweet, but a turd that is never named still smells like sh*t.

  • Jim Dandy

    Lame @$$ jedi mind trick :(

  • Ckochinsky0125

    Someone should make a poll how many people hate moto and their blur and overall poor business model and send it to moto maybe then they would see. Then again probably not it is moto.

  • http://www.facebook.com/profile.php?id=716789798 Lonnie Kerchief

    They should change the name to MotoFail.

  • Anonymous

    “how often have you seen them use the name “Blur” over the last year?”

    Um, it’s only plastered on the back of their current flagship device, the Atrix, which only released a few months ago.

    • EC8CH

      Kellex, is right, they started all this it’s not blur it’s “ninja blur” BS beginning with the release of the DX.

      • Anonymous

        Then why does the back of the Atrix say “Blur” on it, just like the above image?

        I’m not saying that they haven’t been downplaying it on a lot of devices, but they haven’t abandoned the name completely, at least evidently not until now.  You don’t put something on your flagship device that you want to disassociate from.  If they had completely moved away from it starting with the X, then it wouldn’t have shown up on the back of the Atrix several months later.

        • EC8CH

          Yes they’ll stick the logo onto their devices, but they never use the name for sales hype.

          Point is two years ago Moto did a Superbowl ad, not for a specific phone or even their hardware in general. It was an ad for Blur (Megan Fox in a bathtub).  That’s how committed they once were to pushing our the Blur name.  Now today you need to pry the word Blur our of their reps mouths.

          They know we hate Blur so they don’t mention it, but they are unable to make the obvious decision and simply stop wasting money on Blur all together.  I truely believe this is an example of group thinking.  They see all their competition skinning android so to compete they think they must also.

          Hey Moto if you want to stand out and be different it’s real easy, sell stock android phones.  Now one else is doing that.

          • Anonymous

            All true.  But still, you don’t physically print the name on the device itself, the device that people are actually using every day, if you really want to get away from the dislike that people have for it.  I don’t think they were fully committed from backing away from the name until recently.  If they were committed to dropping it before, it wouldn’t be on any device, let alone on their biggest device of the first half of the year.

      • James_Ever

        BBlur is the right name for it as it doesn’t make a damn bit of sense being on any device, ever…..

  • JoeInMO

    Can Motorola really be so ignorant that they think the name “MotoBlur” is the problem?  Duh, Motorola the problem is the product, not the name.

    Your customers do not like MotoBlur and changing the name, or not even mentioning the name has nothing to do with the issue.

    Idiots.

  • http://twitter.com/jayzeroeee Joe

    5 years from now this same story will be breaking.

  • RW-1

    Moto’s board needs to get a clue and begin moving away from using Jha, the tool.

    Do you think just because you stop calling it blur means we won’t see it?

    Fail.

  • Rich

    I know some people in this world/country are complete morons, but damn MOTO do you think that by changing the wording or by calling it something else or by not talking about it, that we would still know what your trying to do? get over yourself and get rid of Blur period…

    You cause fragmentation and noone likes the look, feel or anything else of this blur….Shit you cant even get updates to us like Google can on a all Google device… same with htc…

    Remember MOTO, it was android/Google who helped you back into the market, without US and them, you have nothing…

  • Anonymous

    Kind of like the sugar industry trying to rename High Fructose Corn Syrup to corn sugar. Either way its bad for you. 

  • Interstellarmind

    real smart, moto. “what, people don’t like motoblur? oh, well, jsut stop mentioning it. oh no, don’t get RID of motoblur, that’d be the smart business decision, let’s jsut make people think it’s native android so that down the road when it comes time to buy an android device they won’t because they’ll remember how much it lagged. no, i don’t think we’re shooting ourselves in the foot.”

    talked to two droid x users yesterday. both were complaining how their phones lagged. i tried explaining rooting, using a rom, going “focused,” and they had no idea what I was talkign about.

    moto = worst long term business strategy EVER.

  • EC8CH

    MotoFacePalm

  • http://twitter.com/c_heuer Christopher Heuer

    Why doesn’t Moto see that people aren’t dissatisfied with the name, but with the crap they put on the phone?

  • http://www.facebook.com/people/Michael-Forte/542650247 Michael Forte

    If it looks like Blur and acts like Blur well then…it must be Blur. You can call it whatever you want Moto you’re not fooling anyone.

  • Guest

    When will they figure out that the name is not the problem with it, it is presence of it. 

    • EC8CH

      They are so convinced that Blur is such a great thing that they think we just don’t get it.  We really want Blur but we’re fooling ourselves into believing that Blur is a bad thing.  To prove this they are going to cram Blur on all their high end phones (but not mention it by name), and stock android on a handful of crap phones.  Then they’ll look at the sales figures and wow over how Blur has boosted their sales numbers over stock android.

  • Kierra

    II know it’s cool to diss the new blur but I like it… Go figure.

    • Robsbot The Robot

      It looks nice (I like the dark blue and the subtle but slick little animations and whatnot), but the amount of social integration they’ve thrown into 2.3.3 DX blur just makes my battery fall over dead. It isn’t even needed as facebook apps and other social apps do EXACTLY what blur does only better. I shouldn’t have 4 hours of IDLE battery life. No joke. I didn’t even bother using Titanium to freeze out the blur apps. I’d rather just go back to Liberty or ApeX.

      I’ve actually bought a 7 inch galaxy tab instead of a Xoom and I’m going to be buying a 10.1 Galaxy tablet as well. You know why? I don’t want to deal with MotoBlur whatsoever and I don’t like their business model. Can’t wait for the Galaxy S II so I can ditch Blur once and for all.

      • http://twitter.com/djstarion Francisco Rodriguez

        I have no idea what you did wrong on your phone but I get a full days use out of mine, and I use it to text, browse the web, play games, and other stuff. And I have Facebook, Twitter, Photobucket, and a couple other accounts tied in and I definitely get a lot more than 4 hours.

        That said I actually like the GB Blur. It’s a lot more customizable, looks better, and has some tweaks that I personally love like being able to clear out an individual notification in the pull down and being able to uninstall apps right from the app drawer.

        • Marcelo Burrieza

          Many features are OK, like T9 recognition in the dialer, the tracking app from motoblur webpage or some widgets, but it still takes to many ram and battery in my opinion. With stock 2.3 you can swipe on individual notifications to aknowledge them one by one if you want and most launchers permit to uninstall apps from the app drawer or desktop with a long press or moving the icon to the recycle bin and keep it for a second. The tracking feature can be done with latitude, and all are better implementations than motorola

  • poopular

    it’s not the name the public has a “not so awesome reaction” to…its the skin itself!

    • Anonymous

      A blur by any other name will still not be sweet.

  • Anonymous

    I say this with all sincerity….

    I don’t think I’ve ever seen anyone more clueless than Sanjay Jha.

    • http://twitter.com/singingsabre Edward Arriola

      Palin.

      • Anonymous

        My girlfriend says that every time she hear’s her speak, it’s like someone is playing a joke on her.

    • http://twitter.com/singingsabre Edward Arriola

      Palin.

    • Inkster09

      Doesn’t everyone remember when droidlife first came out and kellex made those tutorials and videos? Without the locked bootloaders and locked down in general I loooooved coming to Droid life to watch his videos on roms and themes and apps etc etc etc. The clear Widgets hack the customization hacks. Its all gone now why? Motorola and Verizon that’s why.

    • http://pulse.yahoo.com/_MTSWHD4GSTYHTIRHICJQZDWNSU B

      This is a smart business decision on Motorola’s part.

      When MotoBlur first came out, it sucked and the brand had a bad association with the name.  Motorola fixed many of the problems with the skin but people still associate it with the crappier versions.

      People always complain about MotoBlur but then they let HTC Sense off the hook, which is even less of a stock Android experience.  Motorola is suffering more from perception than anything else, which is why it is trying to distance itself from the MotoBlur name.

    • http://pulse.yahoo.com/_MTSWHD4GSTYHTIRHICJQZDWNSU B

      This is a smart business decision on Motorola’s part.

      When MotoBlur first came out, it sucked and the brand had a bad association with the name.  Motorola fixed many of the problems with the skin but people still associate it with the crappier versions.

      People always complain about MotoBlur but then they let HTC Sense off the hook, which is even less of a stock Android experience.  Motorola is suffering more from perception than anything else, which is why it is trying to distance itself from the MotoBlur name.

      • kurttrail

        Sense is more of a 3rd party launcher replacement, like Launcher Pro. Install and make Launcher Pro the default launcher, and for the most part, Sense is gone.

        Install Launcher Pro over Blur, and most of the Bluriness is still running hogging resources and draining the battery.

  • Anonymous

    A turd by any other name…

    • tjhrulz

      I see what you did there…

    • Anonymous

       Was thinking the same. It’s still a pile of S*it

  • http://www.twitter.com/slinky317 slinky317

    MotoBlah is more like it.  After looking at the new version, I hate it even more than I did before – the dock on the bottom looks like it’s copied right from the iPhone.  Just give me something that looks like stock, PLEASE.

  • Anonymous

    First. Old news.