Motorola Giving Away an R2-D2 DROID2, Still Not Sold Out?

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Update:  The contest is up!  If you want to win 1 of 5 R2-D2 Droid 2’s, all you have to do is retweet this @MotoMobile tweet.  Winners will be announced on 10/20.

Motorola’s official Twitter account (@MotoMobile) is gearing up to launch a new contest which will give a lucky follower the chance to win a special edition R2-D2 Droid 2.  Contest details have not been released, so you’ll want to follow them if this is something that interests you.  What we’re wondering though, is why are there any left to give away?  

As you’ll see at Verizon’s website, the phone is still readily available…

Remember this was the phone that Motorola had only made anywhere from 50,000-80,000 of and was supposed to sell out in minutes.  While we were huge fans of the device, I can at admit that our coverage of it did nothing for our site.  It became evident pretty quickly there was such a small group of people interested in it, that I’m almost not surprised that you can still buy one.  By the time it had been announced, everyone had already purchased a Droid X or regular Droid 2 for $50 cheaper.

As far as promotion goes, before the phone launched, we had an online scavenger hunt and a press release to give it some publicity, but that was it.  We also saw a tiny internet ad campaign and launch parties spread around the country, but there were no commercials and not a lot of ways for people to find about it.

We had even planned on hanging out at the Portland party, but after a quick chat with the host store during our hands-on and a drive by the day of, we knew this wasn’t going to be anything major.  And from what I’ve seen of parties at much larger locations, they weren’t all that much busier.

Maybe it’s time to put away the special edition Droid phones?  Thoughts?



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