T-Mobile’s free data program has long been the carrier’s most attractive tablet offering, but the company apparently wants to convert a few of those freeloaders to postpaid subscribers. To incentivize the switch, T-Mobile is expanding its Simple Choice offerings with tablet additions that match your smartphone data limit. (more…)
T-Mobile added a new option to its Simple Starter plan line-up today that quadruples the original plan’s data bucket from 500MB to 2GB of LTE data per month. The new plan is a limited time offer that runs $45 per month, which is just $5 more than the 500MB offering. So yes, for $5 more, you can get 2GB of data along with unlimited talk and text.
With the Simple Starter plan, there are no overages and no annual contracts.
The new plan is available September 3. (more…)
In response to Sprint’s new 20GB $100 plan that was announced earlier in the week for new customers, T-Mobile has decided that it wants all of the current Sprint customers that aren’t being offered this new deal to come on over to its promised land. Through current T-Mobile customers, Magenta is offering unlimited LTE upgrades to any current customer who brings over a friend from another carrier, including Sprint, AT&T, and Verizon. That new customer will also receive the free upgrade to unlimited LTE. (more…)
RootMetrics pushed out the first of their 2014 semi-annual performance reports for the wireless industry late last night, showing Verizon as the overall winner once again. The report looks at five areas (data performance, call performance, text performance, reliability, and speed), four of which Verizon topped the charts on, including the overall category. (more…)
Sprint’s new CEO, Marcelo Claure, has a game plan for his new company, one that will have any potential customers thinking twice before signing up for a competitor. Claure’s main focus will be three areas moving forward – price cuts, network improvements, and a decrease in operational costs.
For now, price cuts will be the company’s main priority, with Claure not sugar coating Sprint’s position in the US carrier race. “When you have a great network, you don’t have to compete on price. When your network is behind, unfortunately you have to compete on value and price.” (more…)
According to an internal memo obtained by TmoNews, T-Mobile has identified “data hog” users on its network, taking advantage of their unlimited 4G LTE data plan, who utilize their bandwidth for P2P sharing and file torrenting, inevitably lowering the LTE experience for other users on the network.
T-Mobile has sent the following statement to its employees, saying that a plan of action will begin starting August 17, as contact will be made to customers who are breaking the company’s Terms and Conditions. (more…)
Over the last couple of weeks, the FCC has decided that it wants to know more about the throttling or “Network Optimization” practices of wireless carriers in the US. Their initial probing began with Verizon, after the company announced plans to start throttling the top 5% of its data users who have unlimited data plans and a 4G LTE phone come October 1. Today, Reuters is reporting that the FCC is actually looking into all of the major carriers, asking for them to explain how they decide when to slow down speeds for customers, because they are still very “concerned” that the reasoning could be a business rather than engineering issue. (more…)