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LG Announces the LG Beat, the G3’s Mid-Range Counterpart

Like the G3, but think it’s gigantic? Boy, does LG have the product for you. Announced late yesterday evening, the LG Beat is a miniaturized version of the company’s flagship that retains many key features in a smaller package.

LG carefully avoided the term “mini” when naming the Beat – it’s hardly compact with a 5-inch 720p display. Still, it’s a sliver smaller than its 5.5 inch cousin. 

In terms of internals, the Beat doesn’t skimp for a mid-range smartphone. It sports the G3’s laser auto focus technology, extremely thin bezels, and in large part its attractive exterior design. The processor, a Qualcomm Snapdragon 400, is decidedly weak, but the battery capacity isn’t bad at 2,540mAh.

Unfortunately, RAM and camera megapixel count is rather low – 1GB and 8MP rear/1.3MP front, respectively. And as for the Beat’s namesake, it remains a mystery – the press release doesn’t mention the inspiration for the name, or any music features that would justify the “Beat” branding. Silly LG.

The LG Beat is launching first in South Korea on July 28, expanding to European shores a few weeks later. Black, white, and gold modes will be available initially, with potentially more to come. No word on support for US carriers.

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Second Generation Variant of G Series Flagship Offers the Best of G3’s Features, Functions and Consumer Benefits

SEOUL, July *17*, 2014 ― LG Electronics (LG) today announced the official launch of LG G3 Beat, a mid-tier variant of LG’s highly acclaimed LG G3 smartphone. The LG G3 Beat delivers a similar premium user experience, sophisticated Floating Arc metallic design and fast Laser Auto Focus technology featured in the G3 but in a more compact package dominated by a 5.0-inch thin-bezel display, setting it a class above other similarly priced mid-tier devices.

The LG G3 Beat was developed to address the growing low- to mid-tier segment of smartphone customers who want a great device that’s more compact but still powerful enough to run the most popular apps. With the fast pace of technology in the wireless industry, it’s now more possible than ever to offer a smartphone that does all this but at a lower price point than was previously possible. LG G3 Beat retains the best features and functions of the G3, delivering its values without compromising usability.

Proving that less can be more, the LG G3 Beat comes with a largest-in-class 5.0-inch HD IPS display with a screen-to-body ratio of 74.1 percent, the highest in the mid-tier smartphone segment. The LG G3 Beat offers impressively thin bezels and a robust 2,540mAh battery. The LG G3 Beat features the Floating Arc Design first unveiled on the LG G3, boasting smooth curved sides and gradually tapered edges for the ultimate comfort in grip and feel.

“Smartphone manufacturers cannot ignore this growing segment of consumers who want the best balance of looks, features, performance and, of course, price,” said Dr. Jong-seok Park, president and CEO of LG Electronics Mobile Communications Company. “The LG G3 Beat represents our commitment to the mid-tier smartphone market that demands mature technology, proven branding, great innovation and attractive price, all in a single device.”

Highlights of the LG G3 Beat include:

  • Laser Auto Focus enables the G3 Beat to focus precious moments faster than ever before by measuring the distance between the subject and the camera using a laser beam.
  • Touch & Shoot lets users simply touch anywhere on the display to focus and shoot, reducing a two-step process to just one.
  • Gesture Shot allows you to simply clench your hand in front of the screen to automatically begin a three-second countdown before the picture is snapped.
  • Smart Keyboard learns how you type for faster input with fewer mistakes, reducing errors by up to 75 percent.
  • QuickMemo+ lets you jot, sketch, take notes and be as creative and inspired as you want to be.

The LG G3 Beat will make its debut on July 18 in South Korea and begin its global rollout from Europe and the Commonwealth of Independent States (CIS) countries in the weeks that follow. The LG G3 Beat will be available as the LG G3 s in Europe and the CIS. Prices and details of availability will be announced locally at the time of launch.

Key Specifications:

  • Chipset: Qualcomm Snapdragon™ 400 processor 1.2 GHz Quad-Core – Display: 5.0-inch HD IPS (1280 x 720, 294ppi)
  • Memory: 8GB / 1GB RAM / MicroSD slot
  • Camera: Rear 8MP with Laser Auto Focus / Front 1.3MP
  • Battery: 2,540mAh (removable)
  • Operating System: Android 4.4.2 KitKat
  • Size: 137.7 x 69.6 x 10.3mm
  • Weight: 134 g
  • Network: 4G LTE / HSPA+ 21Mbps (3G)
  • Connectivity: Wi-Fi b/g/n, Bluetooth 4.0, A-GPS/Glonass, NFC, USB 2.0 – Colors: Metallic Black, Silk White, Shine Gold
  • Other: Touch & Shoot, Smart Keyboard, QuickMemo+, Gesture Shot
  • Hari Putar

    I think a 5-inch screen with the same top-end internals is perfect for flagships, mini versions should be about 4.5 inches, and large around 5.5 to 5.7 inches.

  • James Bray

    My interest in a phone is hard locked at a 5″ max display. I have a 7″ tablet for when I want a bigger screen.

    If the G3 was 5″ instead of 5.5″ I would be all over it. This new model is a real bummer for me.

    Making the phone bigger to fit all the selling points you want in the phone rather than custom engineering a phone of a decent size with all the right specs is just plain lazy.

  • cjohn4043

    The first paragraph had me hopeful that it was basically a G3 in a smaller package, without the 2k screen of course.

  • xpyroxcorex

    Solo its a slightly bigger screen with better resolution, and a bit smaller battery than the lg volt…. Interesting

  • callumshell1

    people need to stop complaining when mid range phones have mid range specs

  • Michael

    Money is not in the phone. The Money is in the service and the ad-ons. They need to get us in their sphere and we are theirs. Any gadget that brings more of us in is plenty good. Flex phones are going to make them all look like rotary phones…patience….

  • tdurden64111

    *Le sigh* I was going to sell my M8 and buy this until I saw the 1GB RAM. Even the G2 and Moto X are 2GB.

  • chris_johns

    LG beat…bc this phones beat…god i hate these flagships now a days…its my moto x for the long haul

  • Deez

    I never knew bezels were considered internals! You learn something new everyday I guess!

  • Ben Murphy

    So it didn’t retain any of the main key features?

  • NickA

    Yay! Another phone with a desirable size and weak specs.

  • Raven

    I was a little exited when I first seen this because I think most of the flagships are too ridiculously big. But, the RAM is completely unacceptable. I am not one of those people who thinks my phone should have 16GB of RAM like my PC, but these days I would also never get a phone with less than 2GB of RAM.
    Also, the 8GB of storage is way too small. Even with a MicroSD for media, 8GB – OS leaves very little room for installing apps.

  • Chris King

    This is what the g3 should have been

  • Tony Byatt

    Not bad…

    If this came to the US at $200-$250 outright, then LG may win 2014 to me…

  • RoboCop

    If they had the G3 at 5″ with 1080p and all the rest of the G3 specs with these tiny bezels it would be fantastic.

    • Charles Walker

      Manufacturers just can’t hit the sweet spot anymore. Phones are either too big, or small with crappy specs. Much of the problem is there isn’t much to market to consumers anymore, and increasing the size or resolution is the easiest way for them to one-up each other. Sad!

      • Lots of people like these large phones, so I wouldn’t say manufacturers aren’t hitting the sweet spot, at least for the majority of users.

        • Charles Walker

          Most people do not want a 5.5″ screen just to get a fast CPU and good camera. But unfortunately, they are the ONLY options on the market so consumers don’t even have a choice! If you think about it, phone size and resolution are the easiest and cheapest things for manufacturers to one-up each other with. This is why every year they add 0.2″ to the prior year’s flagship. Worst part is consumers fall for their marketing tactics and lose sight of what is practical. The sweet spot for the majority of users is definitely somewhere between 4.7-5.2″.

  • BoFiS

    UGH, this is NOT MINI, it should be 4.3″ at 720p and as small as possible with that screen size to match more like the Razr M and Mini which were ACTUALLY small and fit wonderfully in your hand for one-handed use. Also the Snapdragon 400 is silly compared to the 800 in the z1 Compact

    • Charles Walker

      I have good news for you… this is NOT the G3 mini which is going to sport a 4.5″ 720p display. So yes, there are 3 variants of the G3. The 5.5″ G3 for spec whores who value bragging rights over quality, G3 Beat for users with no choice but to sacrifice top specs for logical size, and the G3 Mini for users who want the smallest form factor possible.

  • patrick

    Can’t believe we got another mini phone that is completely subpar. I understand the 720p screen, but RAM, processor and camera are things you shouldn’t go back on.

    • Kerry Davies

      Forget that the 720p screen is almost as big of a smack in the face as the snapdragon 400. My Nexus had a 1080p screen at 5in so there is no reason they could not have changed that to 1080p.

      • chris_johns

        it really not…ive been using a 720 screen and its quite all right with me screens bright and vivid and everything looks amazing on it…i dont sit n watch 2 hour fhd movies on my tiny phone(i got a n7 and a tv at home for that) and if i do 720 still looks beautiful

  • HashPipeRevolutionary

    These manufacturers need to do one flagship, same specs, different sizes. Apple is about to do this and I don’t want them to be the ones who “invent” this model.

    • James

      Exactly. It would be a real shame for Android manufacturers to realize there is a market for smaller and larger devices only after Apple takes it over. There are many in the Android community who have been saying this for a long time.

    • Chris King

      Samsung kinda already does this with the s and the note series they just don’t release them at the same time

    • compujas

      They didn’t. Motorola already had the Droid Mini, Ultra, and Maxx. Right now, outright, the Mini and Maxx only differ by $50.

      • chris_johns

        but this was a vzw exclusive…not a flaghship across all carriers…if they came out with an upgraded moto x and a moto x+(just larger screen size) theyd kill it

      • chris_johns

        actually i take that back…this is a 5″ screen…i mean u can put a 1080 on a flippin 5″ screen…reason i wasnt a fan of the maxx was bc it was a big screen and i feel once you get around 5 u need to up the resolution

  • King of Nynex

    Slightly off-topic: picked up the Big Red G3 this morning…tethering apps are all blocked. Not sure if I’m gonna keep this, even if this screen is unreal…

    • gg_money

      without root access right?

      • jones8808

        Hope so, if not I might have to rethink getting it

        • King of Nynex

          Yeah, without root.

  • I don’t see this coming to the states for a few reasons, but if it does I see them naming it something else for our shores to avoid brand confusion with that little company that makes headphones or something.

  • Tommysmallss

    Looks pretty beat to me.

  • tu3218

    They will never make the “mini” versions the same spec’d as their regular device because than the sales will start to split between the two. These companies want their #1, flagship, premier, gotta have it phone so they can advertise it and make that the beast of their lineup. Then they just supply us with these half baked mini phones to say they have smaller phones for those who choose the smaller form factor.

    • radiohead14

      hopefully the Sony Z3 Compact will also come to the US as soon as it launches. I wish that Sony had brought the Z1C here sooner.

    • Kerry Davies

      If the split is real then they will have to adjust to the market, they want to build what they want. Using ads and salesmen to bully buyers into thinking its what they really want, when really its all they can have. A smart company would make two different phones and let the products sell them self. All the major OEMs could do this, the cost would not be so extensive that they couldn’t make enough to cover the cost of the phone that didn’t do as well.

      • compujas

        If a company does whatever they want and not what the market wants, they’re not long for this world. All major companies do what their research shows will be popular and profitable. If they do otherwise, they’ll be out of business in no time flat.

    • akushus

      I’d actually pay more for a 4.8″ fully spec’d G3. LG is playing conservative due to fear. The rise of the “minis” will have its day very soon.

  • James

    Hey phone manufacturers: just make a “mini” phone with the same specs and a smaller body. It’s not that hard.

    • Good_Ole_Pinocchio

      There’s no upside to that for Oems. They’ll just end up splitting profits in the same demographic.

      • James

        Or gaining more customers who are looking for cutting edge devices in smaller packages, and would otherwise look elsewhere. Seems like an upside to me.

        • Nah, the market for smaller phones is very much in the minority. Not much room for profit there.

          • James

            You’re right, the iPhone is a huge failure 🙂

          • Ryan Gullett

            Yea and the next iphone is not getting any bigger.

          • James

            The point is, plenty of people are clearly happy buying smaller phones if the overall experience is high quality.

            If the next iPhone has bigger options (and I agree current signs point to yes), it will still be smaller than most Android flagships according to every rumor. There are rumors of an iPhone “phablet” as well, but these rumors all suggest it would only launch alongside a smaller device.

          • Good_Ole_Pinocchio

            If the leaks are true…(and they’ve been true for the past couple years because Apple can no longer keep a secret) the 4.7 incher is HUGE. More like a 5incher plus in size. If that holds….we’ll see how iPhone fans will react.

          • James

            I’m totally with you here. The Touch ID home button really screws Apple since it means a huge bezel is mandatory unless they adopt a radically different design. Adds a whole lot of extra non-screen space. If Apple does go bigger, I’m wondering if it will actually push some users to consider Android.

          • Good_Ole_Pinocchio

            There are no options with the iPHone customers don’t have a choice but to get the small device. We’ll see how much they like those tiny screens once apple goes 4.7 in the Fall.

          • James

            For many iPhone users, part of the rationale in not switching to an Android device is they don’t want a “huge” phone. If the next iPhone has bigger options (and I agree current signs point to yes), it will still be smaller than most Android flagships. There are rumors of an iPhone “phablet” as well, but these rumors all suggest it would only launch alongside a smaller device.

        • Good_Ole_Pinocchio

          It really doesn’t work like that. They’re trying to cater to separate demographics. If they put the same specs in a smaller package what are they doing to sell to lower end/emerging market buyers if the price is the same?

          • James

            I’m not sure you understand what the word “demographics” means when it comes to market forces. No one is suggesting the prices be the same.

          • Good_Ole_Pinocchio

            If the specs are the same, the prices will be the same or else they’ll just end up losing money. Smaller doesn’t mean cheaper with the same parts. Screen size alone doesn’t have any significant impact on price.

          • James

            In reference to the wording of your post, I was talking about the price difference between top end phones and lower end phones at the same size.

            Your argument about “demographics” – which is really about market segmentation – suggests that by launching two high spec devices of different sizes, OEMs will cannibalize their profit. This argument is flawed for two reasons: first, no OEM has really tried it so we don’t know, and second, there is clearly a subset of consumers who would buy a high spec smaller device but do not want a large device. By catering to this group, OEMs would increase their consumer base and increase profits.

            But hey, we can all wait for Apple to do it first (as the rumors suggest they are considering) and then get frustrated when Android OEMs scramble to catch up.

          • Good_Ole_Pinocchio

            Fair argument. And we’ll definitely see how it works out for Apple. Especially if they go 4.7 and 5.5 like the leaks suggest.

          • xpyroxcorex

            Tell that to TV manufacturers

          • Good_Ole_Pinocchio

            I don’t see the connection with TV makers.

          • xpyroxcorex

            “Screen size alone doesn’t have any significant impact on price.”
            It bumped my comment to the bottom

          • James

            I see what you’re saying, but it’s an apples and oranges comparison. There are definitely costs involved when moving past a certain point in both directions – smaller and larger.

            Plus, nobody’s carrying a TV around in their pocket all day, so things like weight get taken out of the equation.

    • The real problem is making flagships too big. Flagship devices should be the kind that fit in your hand nicely, but still offer plenty of screen real estate. To me, and granted I haven’t held it, the G3 seems a tad too big. Mostly, I think it’s too big horizontally. Vertically it may be okay, but I can’t tell as of yet.

      I think somewhere in the 5-5.2″ range is the sweet spot, with minimal bezel of course.

      • gg_money

        between nexus 5 and gs5 are perfect sizes, i have large hands and the note 3 was great and all, but in terms of pocket-ability its right on the edge of unacceptable

      • malcmilli

        the g3 feels so comfortable…. the ONLY issue i have is that i have to stretch to reach the very first column on the keyboard. I’m willing to do that though. There’s a one handed mode where they make the keyboard less wide so you can easily reach everything, but that isnt as pretty.

      • Kerry Davies

        The G3 doesn’t actually seem as big as it is, they did a good job with managing space. They added a feature where you could customize the on screen keys, but doing this they showed us that there phone was too big to use by adding a task bar drop down button. I think the sweet spot is between the 4.7 and 5in spot. If the phone keeps the shape of a small screen like the Xperia compact it can seem small, but uses the entire front of the phone for screen size then the phone will feel massive without being so.

    • Omar Amer

      actually, depending on the screen’s resolution.. it actually is hard. plus, doing that tend’s to impede on the other phone’s market. different phones for different markets.

      • James

        Manufactures are perfectly capable of making screens with solid resolutions and quality in the 4-4.7 in range. And we don’t know if it cannibalizes profit, because no one has really done it yet.

        Not to mention, more than a couple OEM’s see a place for “phablets” (Galaxy Note) as well as flagships (Galaxy S) that both have great specs. Why not a smaller version?

      • Kerry Davies

        I dont think this hurts other markets the people they think are buying these smaller flagships would never spend the money it cost to buy one of these when they could pick something like a moto G up. The people who want mini phones are asking for the same thing as people who want the flagship, all of the power and specs with a phone that is manageable to hold and use. Side not why is the screen on this 720p many phones have had 5in screens and yet they had 1080p screens.

    • SeanPlunk

      OEM’s should make a 3 phone product line with the exact same internals.

      Something like:
      Mini – 4.3″ to 4.7″
      Normal – 4.8″ – 5.2″
      Large – 5.3″ to 6″

      Obviously the screen sizes are somewhat arbitrary and would depend on bezel size, etc, but the strategy seems sound.

      Release them at the same time, once a year. Done.

      • RoboCop

        Motorola Droid Mini, Ultra, Maxx was kinda like that, 4.3 and 4.7 but with all the same internals and screen. The maxx just had the crazy battery and better build.

        • Jeremy Michael Hobbs

          Love my Droid Mini. Great device.

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        • TC Infantino

          The Maxx and Ultra have 5″ screens.

    • not that hard? you must be a really smart engineer. No, its really not that easy to do what you’re asking.

      • James

        You’re kidding, right? No one is talking about miniaturizing components more than is already industry standard. iPhone, Moto X, the Xperia minis all show it can be done. OEMs simply haven’t shown the will to do so. But thanks for that snarky, if entirely off base, comment.

        • They can do it because they wanted to do it, and spent the resources to do it, but it requires components to be redesigned for a smaller house, which then requires different assembly lines and a new set of manufacturing guidelines and setups to do so, and so on. It ain’t as easy as “just do it” as a lot of people think it is. Sure it can be done, but tis not an overnight “just do it” like everyone wants. Requires work and planning. Snarky comment sure, not off base.

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    • Guest

      Z1 Compact owner here, it’s already been done.