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Is RIM to Blame for the Staged Protests Outside of the Apple Store? At this Point, Nobody Cares (Update: Yes, it was RIM)

Okay, so unless one of these companies actually comes out and says, “Yes, it was us,” then we will not write about this event anymore. It’s becoming a conspiracy theorist’s wet dream. Anyways, newly gathered evidence is pointing to RIM as being the culprit behind the staged protests outside of an Australian Apple store last week. After most people were honestly concerned with the marketing(?) attempt, it seems that no company is willing to raise their hands and accept responsibility. Samsung even went as far as to publicly deny involvement, which most people could believe due to the fact that Samsung has no fear of publicly poking fun at Apple. 

Thanks to some digging by Macworld AU, new information shows that when inspecting the source code of the “Wake Up” countdown webpage, there is a double-click account identifier that when searched for on Google, returns a lot of results for RIM’s AU website. Busted! And as for what the counter is actually counting down to – it was first reported that it would reach zero on May 3, the date at which Samsung plans to unveil the Next Galaxy device. In reality, it counts down to July 2 May 7, the date at which BlackBerry 10 is rumored to be announced. As one tipster pointed out:

Honestly…RIM should be spending money on R&D rather than some dumb campaign against a product that works much better than anything they’ve made recently.

I couldn’t have said it better myself. So, can we finally close this case and get back to living our lives?

Update: It has been confirmed. Today, RIM has come forward to accept responsibility for the ‘Wake Up’ protests that took place out front of an Apple store in Australia. The company released the following statement:

“We can confirm that the Australian ‘Wake Up’ campaign, which involves a series of experiential activities taking place across Sydney and Melbourne, was created by RIM Australia. A reveal will take place on May 7th that will aim to provoke conversation on what ‘being in business’ means to Australians.”

Good for you, RIM. You managed to take an almost clever idea and completely screw it up. Bad form. Apologies to Samsung – we should have known you were way too classy to pull a stunt like this.

Via: Into Mobile | PC Mag

Cheers Jigga_Z!

  • TC Infantino

    Protests Yay!!  Actually couldn’t care less, though it is humorous that it was RIM’s doing.  With their company and products becoming less important by the day, maybe they think that any publicity is good publicity at this point. And now back to ignoring RIM and anything they say or produce.

  • RIM? Apple couldn’t even see RIM’s license plate from their rearview mirror! Waking Up the iSheep for what? Waking them up so that they will go to Samsung? After Samsung, there are HTC, Motorola, or even Sony, LG and a whole army of Android makers.

  • CIFchamp24

    I think its funny you now say they’re to classy when they have commercials really saying to same thing. I have a G-nex but damn it’s annoying seeing those commercials. “No, please don’t buy that phone. We have this cool phone right here instead.” Its just pathetic.

  • Why are y’all Hating on this campaign? It’s about time someone told apple “Your time is up”

  • Destroythanet

    LOL, what loser behavior on RIM’s part. Haters gonna hate, especially on Apple and Samsung, the current alpha dogs in the smartphone game.

  • Samsung too classy?  Classy would be updating devices people pay their hard money for rather than push their new devices to sell opensource software.

  • Russell Parks

    Never trust anything a publication says unless it’s confirmed.  In fact, never trust anything at all unless based on empirical evidence… So both sides need to shut up; those that hated samsung for doing this… and those that hate DL for saying they did and were wrong.

  • MattInPDX

    Trolling IRL fail. That was stupid.

  • “At this point nobody cares. (Update: Yes, it was RIM)”

    Wait, I thought nobody cared?

  • Now all those “I’ll never buy another Samsung device” ex-Samsung fanboys will have to reinstate their  allegiance to Samsung. Neat.

  • AlexKCMO

    I have to say I’m a bit surprised at the lack of journalistic integrity from DL.  There was 0 mention of Samsung in the video, it was the original link that posted the video that claimed Samsung’s involvement with 0 evidence.  Then DL just followed because someone else made a false claim.

    Worse yet, you didn’t even bother to do a whois look up of the domain linked. 

    As for the readers and commenters, you’re all just as sad. You guys ride Samsung’s junk for the G-Nex, praise the original ads, but as soon as they “cross the line” you all turn on them. 

    I don’t expect much from the g-nex sheep who suffer from a horrible case of group think, but I honestly expected more from Kellex and Tim.

    At least you had the class to apologize to Samsung for your blunder.

    • Binglut9

      Its not just this site…all of the tech sites did the same thing…the verge, etc

      • AlexKCMO

        That’s irrelevant.  Kellex and Tim should act more like professionals and put a mention that the association to Samsung is only an assumption as there is no hard evidence at the time. 

        “Everyone else was doing it” is not an excuse for poor reporting.  I would hope that DL would want to be above them.

      • Goldenpins

        Not true at all.. unless your just reading android sites and endgadget. Considering Droid Life is an Android haven, i do expect more. I expect short coverage from space.com or scientific America. 

      • JennyBilson

         “all of the tech sites did the same thing…the verge, etc”

        Ooooo, the verge…now there is a site with quality reporting and integrity.  LOL!

        • Gabba

          You’re talking about blogs here.  None of them are known for classy reporting or integrity; hell, just about every blog is on the take when it comes to third party reviews like tote/battery bags

          • AlexKCMO

            Just because the format of Droid Life is a blog does not mean they are not journalists. 

            The definition of a journalist:
            A journalist collects and distributes news and other information. A journalist’s work is referred to as journalism.

            Do Kellex and Tim get press credentials when attending events (like the Moto announcement of the RAZR)?

            Did Kellex and Tim attend MWC, collect and distribute news?

            If you answered yes to those questions, Kellex and Tim are by definition Journalists in your opinion. 

            By your logic, I could start a blog about couples participating in sexual activities complete with pictures and videos and it would not be a porn site because it’s a blog. 

    • Spoken Word™

      +1 awarded to AlexKCMO for telling it like it is!

      • AlexKCMO


    • andrew z

      Your assumptions about the Samsung community are mis-guided: 

      I, a happy VZW Galaxy Nexus Owner, don’t like Samsung anymore because of how EVERY SINGLE THING IS A COPY FROM APPLE. Have you seen my wall charger, my headphones, or the sCloud? Have you seen their older Tablets? 

      Look. This whole “staged protests” was a little out of hand, but to say that people just “rip on Samsung when they want to” is wrong, because Samsung knows damn well what they’re doing every time they release a product that looks identical to another in the same marketplace. 

      • The samsung headphones are better than the big plastic apple ones… and shut up about a square wall charger

      • AlexKCMO

        People were ripping on Sammie because it was the “cool thing to do”.


        I think I was the only person in that first report to mention there is no evidence of Samsung having a part in this.

        See, and CTRL+F to find my comment:

        Lets examine some of the other comments:

        I’m embarrassed to have a Samsung phone after seeing this…

        Yeah really pathetic. Samsung is really making fools of themselves here
        and embarassing android users. They make fun of iSheep but so obviously
        want to have their own sSheep.

        why does samsung always have to make android users look like a$sholes?
        The point is, these commenters quick to make a comment against Samsung without examining any material.  It’s like they didn’t even read the article and just assumed it was Samsung because DL said so. 

        It was popular to bash Samsung’s marketing campaign, so they did it. 

        Forget iSheep, sSheep, gSheep… we have a bad case of dlSheep (or kSheep and totSheep?) on this site.  DL has a journalistic responsibility to make sure their reports are accurate.  While I’m not a lawyer, if Samsung really wanted to, they could probably have their team of lawyers find a roundabout way to sue for libel.  Not saying it would happen, but Tim should be a bit more careful before he throws accusations around with no evidence.

        • Gabba

          lol journalistic integrity.  This is a blog, and like every other blog on teh internet, does not involve “real journalists”.  

          Blogs are written by enthusiasts (or those who wanna hear themselves talk), not journalists.  If you want journalism, go open a newspaper

          • AlexKCMO

            Definition of journalist:

            A journalist collects and distributes news and other information. A journalist’s work is referred to as journalism.

            Try again.

          • BiggerFishToFry

            If people wanna bitch about journalistic integrity, go to fox, cnn, hln, msnbc, and other news networks that either report fluff news or extremely bias news that is going out to millions!
            When i was taught Journalism we were taught to explain both side of the issue and not to be bias, But that has pretty much gone out the window now a days with corporate agendas running news networks. 

    • One of the GNex “Sheep”

      I have literally never given enough of a damn about that stupid “wake up” campaign to even get my panties up in a bunch about DL’s “journalistic integrity.”  But I’ll be the first to say that I’m not going to quit visiting this site because aside from this they always have interesting posts and great information.

    • jldleo

      AlexKCMO “Wake up”.. DL is a tech blog not the Wall Street Journal. I don’t think DL’s post made the nightly news.. relax a little

      • AlexKCMO

        So why bother reading the site if they’re going to falsely report the news?

        If they report the news, they are journalists.

        From Wikipedia:
        A journalist collects and distributes news and other information. A journalist’s work is referred to as journalism.

        I would think they would want to make sure when they do collect and distribute the news, it is true and not full of false accusations.

        • jldleo

          “So why bother reading the site if they’re going to falsely report the news?”Do you believe that DL posted this article with malice? I believe that they did what many journalist do. DL didn’t create this story they ran It after many other sites did the same. Were they incorrect, as with all the others, as to who was behind the protest? Yes. Could they have done a little more due diligence on their part to verify the information was correct? Yes. Is it the end of the world? No. Should we all stop reading DL because of this? NO. Although if you choose to do so that would be fine. “WAKE UP” AlexKCMO  

          • AlexKCMO

            Saying I’m disappointed n their lack of due diligence is not saying I’ll never read the site ever again.

            It’s saying they should be doing their part to make sure things are properly reported.  They should have not just run a story because it looked legit, they should have at least watched the video and seen there was NO indication that Sammie was behind this.

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  • Skant153

    see the thing is, they didn’t JUST go to an apple store, why is that the only part of it being publicized? they were protesting several businesses because of their predatory marketing and business strategy.

  • trevorsalienarms

    “We need tools, not toys”

    (No, you are tools…)

  • MrEnglish

    Crap product, crap marketing. Consistency sells.

  • Would have been cool if Samsung were behind this. But RIM? That’s just sad. If anybody needs to wake up, it’s the toolbags that run that company. They are dead in the water. The world hates them. The only supporters they have are those who don’t know how to type on a virtual keyboard. 

    • BB10 looks pretty cool, but at this point when you buy a smartphone, you’re buying into an ecosystem (services, app store, cloud storage, etc.), and RIM doesn’t have one.

  • RW-1

    RIM needs to heed they’re own campaign – Wake up over there, because your circling the rim of the drain ….

  • Mike

    Funny to see how so many sites, Droid-Life included, ran with the story and reported as “fact” when they had no idea what they were talking about. Joke’s on you!

    • Binglut9

      Its actually on rim

  • droidbeat

    Where’s the public apology from all those who blamed Samsung? That’s the issue.

    • Binglut9

      Yes I agree

  • Officially quoted by Droid-Life! Go me! 😀

  • New_Guy

    Hehe =)…

  • I would be more than happy if in its death throes RIM throws some serious cash at messing with Apple.

    It actually makes sense as so many companies are slowly starting to support Apple’s walled garden as RIM falls.

    Burn baby burn.

  • kretz7

    Rim Job

    • CORYK333

      You win

  • If you look at the source its counting down to “6 May 2012 14:59:59”

  • FortitudineVincimus

    RIM? Who is RIM?

    • Brandonburchett

      Research In Motion
      Developers of blackberry

      • kretz7

        Meaning they haven’t done anything worth while in a long time – thus the reason for sarcasm… 

        • FortitudineVincimus

          yeah Brandonburchett totally missed that

      • CORYK333

        What’s a Blackberry? (shhhhhh, lets see how long it takes him to get it)

    • New_Guy

      Good question…

  • iNfAMOUS70702

    also didnt blunty3000 (the guy who recorded the video)  used to work for RIM?…if the folks up there in canada are responsible for this then this is truly pathetic

  • Ironic that a company that has been DEAD ASLEEP for years is telling the more current and leading company to “wake up.” And proves that RIM still doesn’t get it. Dead like palm soon.

    • FortitudineVincimus

      Palm? Who is Palm?

      • Eli San

        Palm is my girlfriend!

  • Kaizen_2012

    I am Spartacus 

  • DroidzFX

    It was me…I was bored that day.

    Case solved.

  • Michael_NM

    Those protestors should have been at RIM’s board meeting instead.

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      • feztheforeigner

        Two things:

        1) I love how you bold your comments so that I can tell it is spam

        2) saying btw.. .. does not make your comment any more relevant than it was before

        Now please go away…

        • Droidzilla

          btw BOLD IS TEH RELEVANT!

    • heroiczaru714

      It would fit perfectly too, wouldn’t it? WAKE UP! WAKE UP! RIM. 

  • Bionicman

    it was kinda funny and bold when i thought samsung was doing it. if RIM was behind it, then its just sad. at least samsung had some buzz and hardware to back up their sh*t talking. what the hell does RIM have? 

    • Their phones actually function quite well…if all you want to do is communicate via email/text/BBM/exchange.  They just arent very good for doing fun/creative stuff (read: playing games/surfing the web). Their attempts to branch out and compete (without upgrading the hardware significantly) were pretty pathetic. I’d take a BB Bold over an iFail, mainly because I hate the way apple does things. 

      • feztheforeigner

        No support for Apple? FAPPLE!!! Let’s all shun them until they leave this planet and return to their home planet, I wouldn’t be surprised if their species is actually lawyers and they are the ones who really brought those things to Earth.

        • pezjono

          Right! Just like Mormons!

  • rimplz

    Wake up to what? A lagging OS and stale hardware?

    • Adnoxaei

      Stale is giving them a lot of credit.

      I feel like RIM could actually revive their lineup easily. I know a lot of people who loved their blackberries for email, text, and general messaging, but iOS and Android devices just do everything else so much better that they gave up their beloved BB keyboards and messenger services.

  • Lovehate

    it was apple

  • LiterofCola

    Curious to see what RIM has up their sleeve.

    • Good_Ole_Pinocchio

      *see, nothing up this sleeve* . . . *And nothing up this sleeve* . . . /end performance.

    • Angry investors.

  • Jason Purp