Samsung to Launch New Gear Smartwatch at IFA

samsung gear s2 unboxing

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Speaking with CNBC, Samsung’s DJ Koh confirmed that a new Gear-branded smartwatch is coming at next week’s IFA.

While no device specifics were mentioned, Koh did speak about how the wearable market hasn’t quite exploded like many industry analysts predicted. In Koh’s view, “If we can put in place properly a smartwatch that can monitor everything for your health and provide the information, then the market will grow.”

Semi-related, at this year’s Baselworld, Samsung showed off a few Gear-branded concepts, most of which will likely never hit the market. However, they are awesome to look at.

Personally, it’s not that these watches don’t have enough fitness tracking and features like that, but they’re expensive. Many smartwatches are $300+, and really, that’s not money the average consumer can just toss out for a device.

We’ll be bringing you plenty of IFA coverage, so stay tuned.




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