ASUS has talked about buying HTC, at least internally, according to Reuters, who spoke with the company’s CFO. Of course, that bit of news is making headlines this morning, and not the follow-up statement which essentially said that ASUS is unlikely to make such a move because they depend on “organic growth” rather than growth by acquisition.
Think about that, though. HTC was the king of Android four or five years ago with a stock price of around NT$1300. Today, they can’t sell a phone (even their flagships), have entered into really confusing new product categories that they are unlikely to succeed in, and have watched as their stock has plunged to a 12-year low. As of right now, they sit under NT$80 and are showing no signs of slowing there. That, my friends, is an epic collapse.
I just did a search for “HTC stock plunge,” and results pop up for 2012, 2013, 2014, and of course, 2015. Every single year since 2011, we have seen this company nose-dive, with executives and shareholders jumping ship faster than Warriors bandwagon fans after they went down 2-1 to the Cavs the other night.
Should ASUS buy them? I don’t know that I would.