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T-Mobile Will Help You Send a “Break Up Letter” When You Leave Your Current Carrier

T-Mobile has made it clear – they aren’t going to hold back any time in the near future. They are going to be brash, bold, and say whatever the hell is on their mind when it comes to their competitors. And since you all seem to be joining in on their party – their preliminary Q4 2013 report shows 1.6 million new net adds – they want to invite you to be vocal with them. They want you to send a “break up” letter. 

Launched today, with their latest UnCarrier movement that will pay ETF fees for customers who sign-up for T-Mobile service, the growing carrier has created an app to help you send a “break up” letter to your former carrier. An example can be seen above in the image I took from the press event, but it could vary depending on how you answer a series of questions.

The letter could bring up “Dumpsville,” say that “we’re over,” or tell them how much you hated being “used for your money.”

Silly, but silly is good most of the time. To send yours, visit their app on Facebook.

  • sinnerofa10shun

    I took the plunge and left AT&T after almost 5 years. I just didn’t like my data being toyed with every month.


    +1 tmo

  • iNfAMOUS70702

    I would jump ship to T-Mobile but they’re the only carrier in my city without LTE :/

  • Bill Braskyisme

    They are more expensive than ATT when lack of subsidy is factored in, but these tactics will trick a lot of nitwits into switching to them.

  • Myk Robinson

    If only they had adequate coverage in places other than major metropolitan areas and the intestate…

    For coverage where I need it, Verizon wins. Otherwise, I probably would have gone to T-Mobile a long time ago…

  • Jkdem85

    Like the product, but the marketing is getting weird and too nerd aggressive. The CEO is a smart guy but seems to be a little out there

  • Dumping Sprint, after a year of their S, cant take it anymore anymore. T-Mobile might not be the best but damn
    cant get worse than Sprint.

    All though I hope trading in my device isnt a requirement as my GNex gets me only $12 and my wifes Transform gets $1 (yes one dollar). I rather give my gnex to my son to play on and sell Transform for $10 local.

  • Maximus

    T-Mobile, becoming the bitter former highschool cheerleader, 1 step at a time. I’m all for having fun, but this is getting ridiculous. It’s class-less and undignified.

  • Jay Cee

    Say I have an AT&T iPhone 5S that I bought 32 days ago…

    ETF = 340.00
    TradeInValue = 288 (WTF?)
    Total Credit = $628.00

    Cost of new TMobile iPhone 5S = 600+tax + new line charges.
    You might be shelling out about 400 dollars upfront and wait for your 340.00 credit to in about a month. A total of 60 dollars cost.

    For those who made a mistake of getting an iPhone 5s on AT&T and now realizing their 80+ dollar bills, this might be good. You can own a phone by shelling 60 dollars, and have no contract.

    Upfront cost for the same iPhone 5s is about 400.

    Risks: For people who are not in metropolitan areas, dont even bother think about it. TMobile just sucks in a lot of remote areas. For people who stays most of the time in NY, SF or LA it should be ok. Whether its true or not, you also might need to have a new number.

    • Daistaar

      They port your existing number. 🙂

  • Nickk

    T-Mobile has WiFi calling, that was enough to make me switch.

    • Pedro

      Not on the Nexus.
      Just so you know.

  • j973

    I Kicked VERIZON to the curb last month to expensive and my coverage started to get bad dropping alot of calls, not getting service at home like i used too or work and the data speeds are terrible when LTE was first deployed in Las Vegas Nevada I would get on average 30mb to 50mb then it got lower and lower then my avergae was about 8-10mb I didnt go with Tmobile but went with AT&T No annual contract plan with my 22% discount save over 100 month . T mobile isnt as good as At&T here but its good i do have a prepay Tmobile for work have no problems with it whatsoever couldnt switch to tmobile because the coverage is weak in Alaska and the wife spends a few months out the year up there because she is from there. My At&T and TMobile Hspa+ speed is around 10mb lol Verizon Lte 8-10 LOL . Not to mention what does Verizon Have for there Fallback CRAP 3g Service all that money in LTE now over saturated and nothing to fall back on but Garbage 3g service AT&T and T-Mobile is where its at why pay Verizon when the service for me had gotten worse might as well save money !!!

  • Bruce Wayne

    I’m switching just for all these recent tactics. I love a good troll. And this CEO gets my laughs which gets my money.

    • jimt

      You will also love all the money you save.

      • Bob G

        But not the coverage he loses.

        • jimt

          Maybe,maybe not. It works better than Verizon for me plus it’s cheaper. Win Win

  • Biyobe

    I thought I saw something about Sprint looking to buy Tmo?? If that happens… theoretically all that Tmo is doing now could go away, right??

    • Stone Cold

      Softbank owner of Sprint is trying to make a bid.

  • Rodeojones000

    In college I played in a band called Ace Troubleshooter. We had mild success nationally after signing to Tooth & Nail Records. We had a song called “Welcome To Dumpsville.” I bet I could convince my former band mates to allow T-Mobile to use the song as a part of their promo for this – for a small fee of course.

    • La2da

      Dr. Funke’s 100% Natural Good Time Family Band Solution?

      • Rodeojones000

        This comment made me laugh. Thanks!

    • AlpaXray

      haha christian pop punk

    • Apostrafee

      I loved Ace Troubleshooter!

    • how about an Autograph? 😀

    • Nathaniel Webb

      ha i remember you guys 🙂

  • master94

    I sent one of the letter to a verizon online rep. Weirdly enough he asked if I needed any more help. As douche as VZW in store reps are, the online ones are pretty good at keeping their calm. Even showed me new plans. Terrible plans but plans. Will miss their coverage

    • Chris

      Well online and on phone they are being recorded. In store unless their man anger is around anything can be said and even then, some managers dont care.

  • droidrazredge

    Break-ups are normally a B@*%&, but this break-up I can’t wait for it to happen. Good-bye carrier, Hello un-carrier! #BigPink

  • George264

    Now here’s something I’m thinking, can’t we get them to pay the ETF then give them an old device, pick up one of T-Mobile’s cheaper phones and start using our own? Because if so, I can pick up a Verizon Moto X for 99, let them pay the 350, give them my Rezound, pick up a crap phone at 70$ and be on my way?

    • jimt

      The value of the resound is probably close to $15.00 or less. I think they give you something close to what gazelle.com would give.

      • George264

        I really don’t care what they’ll give me for the Rezound. I don’t need it, it’s sitting in my drawer. I just don’t want to give up my droid DNA

        • jimt

          I’m thinking they will know that you have a DNA from the etf statement that you mail to them but yes I would try to send an old phone too. I switched to Tmo and had to pay a $300 ETF to verizon a month ago. I won’t be getting any ETF relief but I’m still happy for the almost $1000 I will save in this year alone minus the $300 ETF Still a good deal. Next year the full $1000. I’m keeping the GNEX and the OG Droid and the Droid M that I had to pay the ETF on. It’s only worth 30 bucks now. I love Tmo it crushes Verizon in my area. I hate Verizon policy on everything they do.

          • Carlos Lopez

            I doubt the x from verizon would work on tmo’s network anyway cdma to gsm and all that

          • jimt

            You get the gsm version and dump Version. $179 on amazon

      • Kevin

        He’s not trying to make a profit off his Rezound he’s trying to keep his moto x and let T-Mobile pay off the ETF.

  • n11

    Troll-mobile? : P

  • Lola

    But T-Mobile doesn’t even have good service.

    • Jeremy Turnley

      Depends on where you live. Around here, it’s better than AT&T.

    • Chris

      Service depends on location. this goes with any carrier.

      • sirmeili

        I think you’ll find though that, unfortunately, Verizon has the best all around coverage (at least compared to T-Mobile). I can’t even get T-Mobile in my house and outside I really only get Edge. For a smartphone Edge just doesn’t cut it.

        That being said, I’m now on StriaghtTalk (AT&T) and loving it. I will move to T-Mobile when I can get decent service (I kept my sim so I can load minutes on it and check periodically for service).

        • Steven Strain

          They do need to work on their coverage, but even if you can’t use tmobile you’re benefiting from them anyway.

          The much-needed competition they bring to the marketplace is great for everyone. if anything it might cause AT&T and Verizon to become more cost competitive.

    • jimt

      Tmo blows them away around here (Bay area)

    • bnm27

      Based on what? Verizon commericals? I switched and have much better signal than I ever did with VZW, don’t be fooled.

    • MicroNix

      All you need to ask yourself is how many businesses do you see using T-Mo?

      • Steven Strain

        probably not that many but then again blackberry was pretty dismissive of Apple because their product didn’t cater to businesses.

  • Mike Aurin

    In two days T-Mobile has gone from “the cool new guy at the party” to the “brash drunk no filter guy that will probably puke in my bath tub and there isn’t a god damn thing I can do about it”. I like the ideas and plans coming from this company but I just feel like they are going for shock value more than anything…and a lot of you are eating it right up.

    • bd1212

      Can you explain your reasoning?

    • JMonkeYJ

      On the one hand, I see what you’re saying, on the other hand, this bashness was basically the exact marketing strategy of our beloved OG Droid, so I can’t help but be partial to it.

    • Jeremy Turnley

      Not quite sure where you are getting that from. They got LTE rolling in most major markets inside of a year, and now just threw down the gauntlet on AT&T and VZW – contracts are going to have to go away if they want to compete in markets where T-Mobile is active.

      All I am waiting on is a paycheck, and AT&T and their $250 family plan (AFTER 19% discount) is history.

    • jimt

      And your point? I want to see him keep partying on. Down with Verizon. Down with AT&T.

  • Al-Burrit0

    Well my area has bad coverage (2G) they told one of my friends that they are bring 4GLTE in march. Don’t know how true that is, but if it happens soon I might just switch!

  • Mojor Izin

    oh lord, they want someone that’s not using them for their money, but their “brains” (right … T-mobile will put that big pile of brains – i mean cash – to work), and yet they use a term like “keeping it real” ? Does anyone actually say that?

  • OnMy2ndGP

    I already left Big Red for T-Mo….I’m loving it! Oops, wrong company hehehe

  • Mike Reagan

    Hmm, if only T-Mobile had nearly as good a coverage. 🙁

    • Ej McCarty

      It’s true idk why people are down voting. I tried them out and they aren’t even comparable to Verizon. It was garbage. I’m so glad I only tried it for a month and kept my unlimited on Verizon.

      • Chris

        They are down voting as service always depends on location. For some ir may be great, for others it sucks.

        • MicroNix

          So what you are saying is that people with T-Mo are hermits and never leave their area of good coverage?

          • Christian

            Don’t think that’s what he’s saying. As a long time Verizon user and proponent, I can confirm that T-Mobile has much better coverage and faster data speeds than Verizon in my immediate area and for many miles out in any direction. Once you hit the rural areas of the state, though, Verizon is the only carrier that will get you good data service. So for me, T-mobile is decidedly the better carrier based on my life. I don’t decide where I go based on the carrier I have, I choose the carrier based on where I go 😛

          • MicroNix

            When I take a trip somewhere I expect good coverage everywhere not just in select areas. This isn’t 1999. All boils down to getting what you pay for.

          • Chris

            only way for that top happen is satellite service.

          • Christian

            Don’t really get the 1999 reference, but it is what it is I suppose. I’ve traveled from western PA to southern NJ at least once a year for the past 8 years or so. Up until the last time, I’ve had Verizon. Like I said, Verizon usually holds data all the way through, but in most places it’s 3G or 1X – PA is a very rural state. With T-Mobile I don’t have data all the way there, and in a few places I don’t have any service, but I can text and call just fine most of the way. It’s definitely a minus for T-Mobile, but the Verizon data service, for most of the trip, isn’t enough to do much other than browse the web anyways. In my starting point, as I said in the previous comment, T-Mobile is easily the winner. At the destination, I’d say they’re both pretty equal (both 4G LTE), but Verizon may have a slight edge on coverage. I’m not really “fanboy-ing” any carrier here, just stating the facts.

            Another fact you may want to consider is this: whether or not it’s “1999,” it’s just not currently feasible for any carrier to provide their theoretical max speeds everywhere. If you disagree, you’re welcome to take that same drive and see how difficult it is to stream high quality music on any carrier.

            So, again, for *me*, T-Mobile is definitely the biggest bang for my buck. I didn’t feel that getting 5 Mbps download speeds and relatively spotty coverage with 90% of my usage on Verizon was a very good deal, especially since it’s more expensive than T-Mobile for me.

            And lastly, if it’s not right to praise an entire company based on the one area they live in, why are you doing it? You also seem to be bashing a company based on one area you live in. Nothing I said is fabricated, and I think it pretty well illustrates that T-Mobile is better for me, personally. Is that true for everyone? Absolutely not, I’ll be the first to admit it. But Verizon can’t claim that it’s the best for everyone either. The only subjective opinion I’ll put out there is that I think, lately, T-Mobile has been doing a lot more to try to improve its consumer experience in comparison to Verizon.

          • MicroNix

            Almost the entire I-80 from Denver to Chicago shows “Service Partner” with no guarantees of coverage except the large metro areas. Now compare all you want, but I’ve traveled that route many times and always received good service from VZW. For *me* its coverage over speed. I stream music and use navigation without issues. I don’t use my phone to download torrents and the speed has never disappointed me. T-Mo maybe faster in the metro areas, but anything outside of them (go ahead and look at T-Mo’s coverage tool) does not impress me in the least.

          • Christian

            Once again, if Verizon is the best for you, that’s terrific and I’m happy for you; however, it most certainly is not the best for everyone. I, for example, don’t care about my carrier’s service on the route between Denver and Chicago because I won’t be using it there. I’m not really disputing anything that you’re saying other than your implication that Verizon is the best carrier for everyone everywhere.

          • MicroNix

            The thing is, I never know where I might be going so having coverage in as many places as possible is where its at for me. I understand your position on it but it still boils down to T-Mo not being a great choice if you go outside of major metro areas according to their own coverage maps. And for those that don’t go outside of them or very rarely, then BINGO, T-Mo is an excellent choice. I wished it were that way for me because I wouldn’t mind saving some cash and jumping on the bandwagon.


          • Christian

            I’m just hoping that Verizon continues improving their consumer experience in the network area (I’m sure eventually congestion around here will be relieved and speeds will go up) while ALSO improving the consumer experience in other areas (like price, options, transparency) like T-Mobile is doing. That’s really all they need to do to dispel any bandwagon things going on, so I’m hoping it happens not only for your sake but everyone else’s too!

            See ya!

          • Chris

            see @cgatno:disqus ‘s response. too many people blame the entire company based on service in their one area they live in rather then a whole

          • MicroNix

            Its not just one area unfortunately. Too many people here praise the entire company based on the one area they live in.

          • Chris

            this is true,

          • Stone Cold

            10 year customer always takes care of my needs or issues when they arise. That is why I stay on T-Mobile .

      • Stone Cold

        Because bringing up the coverage issue when commenting on a article not discussing coverage is IMO silly.

  • Ryan

    lol tmobile is starting to become my favorite carrier.

  • Good_Ole_Pinocchio

    Now I understand why what tmobile is doing feels so familiar…being on Tech Blogs all day…. Tmobile is the definition… of a Troll. Trolling At&t HEAVY…. pretty fun stuff

    • Ian

      But in a way that benefits us as consumers. Heightened competition = win!

  • Samvelavich

    This is golden, Kudos to T-Mobile for stepping up and becoming “The Man”!

    • F mobile

      T-mobile is still around? I sent my breakup letter to them about 10 years ago.

      • jimt

        They have made some changes in the last 10 years, you might check again.

        • MicroNix

          Wasn’t in the coverage department though was it?

          • jimt

            I would guess they have more towers then they had 10 years ago. I believe they have added new areas to there coverage in the past 10 years.

          • Samvelavich

            If its not something you’re interested in, you can say so respectfully. That pseudo-aggro stuff gets annoying after a certain point.

          • trophynuts

            your comment about those comments is annoying

      • Chris

        You are on a tech site and just asking about that?

        • James Zhang

          Why can’t ask about that ? I have a question too. Why this smartphone is so cheap on Dhgate: http://www.dhgate.com/store/product/2014-original-orange-mysaga-x1-and-xyz-ram1g/177583248.html ?

          • jimt

            4 gig of ram is tiny (never seen that small), no name phone will probably never be updated from 4.2 which doesn’t have trim, I’m not sure what networks the limited frequencies that it has. The dual sim is interesting and nothing is said about the battery except the 200 hr standby. The price is a plus if it does all you want it to do. I would research the frequencies. If it dies in 10 days what do you do? The memory that can be added is a plus but you can probably only use it for music storage and maybe not apps. The OS will take up most of that 4 gig. You can get a Moto-g for 100 for verizon and 179 for Tmo I think that would be a better idea.

          • James Zhang

            But i like that style smartphone very much !

          • jimt

            Buy it then. I wouldn’t for the above reasons. What “style” is different from a moto-g that you like better? Are you on Verizon?

      • AvgJoe

        Me too, I left them them in 2009 after 6 years of being a “Valued” customer.

        They would not replace a phone I bought in itss 11 month of a 12 month warranty. Their rep sold me on then a new plan of Month to month to get more text for my money and I had to pay to break my contract to get month to month. When I left them a few months laster dissatisfied still they hit me with an ETF even though I paid to break that contract for a moth to month plan. EFF T Mo and their crappy scams and [email protected] sevice. 4 years later they still send me letters to pay for the ETF.

      • starnovsky

        I guess they didn’t bother much with your breakup letter.
        I was on T-Mobile a while ago, then switched to Verizon because service was so bad and about a year ago switched back to T-Mobile when Verizon become unbearable with it’s greed. Guess what – T-Mobile improved by leaps and bounds and now in my area (SoCal) service is nothing short of amazing, I see no coverage drop compared to Verizon, but for the fraction of price.

    • j

      The man doesn’t usually have college freshman write correspondence. Letter is ridiculously bad.

  • jay


  • nabooska

    Thanks for the future break up line T-Mo 😉

  • Nelr


  • Chad

    Enough already!! No one cares about what T-Mobile has to say!

    • 213ninja

      don’t hate the player, hate the game…

    • 7h3_4pp12en7ic3

      Enough already!! No one cares about what you have to say!

      Also, no one is making you read these, jackass. Don’t ruin it for those of us who do care.

      • Ej McCarty

        Watch out we’ve got a badass over here.

        • HAXXOR

          You can tell by his badass leet moniker. (“Moniker” means “name”, Mr. 4pp12en7ic3)

          • Ej McCarty

            I know haha

          • No L33T or HAXXOR

            Said the guy with the HAXXOR moniker.