Best Buy and Samsung Team Up to Bring Specialized Section to Retail Stores

According to Geek, Best Buy and Samsung are preparing a relationship that will bring a specialized Samsung store to the insides of high-traffic Best Buy locations. Starting soon, Best Buy employees will be informed to clear out two aisles near the mobile section for the installation of a Samsung-only station. In these sections, Samsung will show off their new flagship device, the Galaxy S4, as well as other phones, tablets, and other products. 

Best Buy already has partnerships such as this with Apple, but nothing this large. While Apple brings a single table to the party, Samsung is looking to bring a whole lot more. As the year goes on, Samsung will look to have these Samsung stores inside every Best Buy in America.

This is a major investment for Samsung, which could really pay off in the end if it translates to people buying more Samsung phones.

Via: Geek

This website uses cookies.