As a means to show appreciation to its loyal customers, AT&T introduced the thanks program this morning. With thanks, select AT&T customers will receive added benefits, such as free movie tickets and pre-sale access to concert tickets. More interestingly, AT&T also details that “private offers” will include device and accessory perks, as well as data giveaways. Free data? That’s sweet.
Given this is purely an appreciation program, AT&T claims there are no sign-ups, fees or waiting periods. If you are an AT&T customer, you pretty much automatically qualify. However, going through the material, it would seem that postpaid customers will be receiving just a bit more appreciation than those who use AT&T via prepaid options.
Moving forward, AT&T states that the program will evolve with new offers and deals. David Christopher, the Chief Marketing Officer of AT&T Entertainment Group says, “AT&T thanks is kicking off with some great entertainment-focused benefits and will build over time. The relationship we have with our customers will get better and better with exciting ways for us to show our appreciation.”
Beginning this summer, here’s what select AT&T customers can expect as appreciation.
- Ticket Twosdays: AT&T postpaid wireless customers will qualify to get a free movie ticket on AT&T when they buy one at full price for a Tuesday showing. These are available to qualifying customers once every week for the duration of the program. Customers can visit att.com/thanks to learn how to receive a coupon code for a free ticket exclusively through MovieTickets.com for participating theaters, including all Regal Entertainment Group theaters.
- LIVE NATION Priority Pre-sale: AT&T customers will get exclusive pre-sale access to the hottest concerts and events starting this summer. Select customers will also be able to get in on access to exclusive experiences with their favorite artists.
- Unique Content: Select DIRECTV subscribers will get access to special content coming soon to their TVs and their favorite mobile devices.