If you are a member of Amazon’s Prime service, then you likely received the email we have included below. It’s about your yearly membership fee, and yes, it’s rising. Normally $79 per year, Amazon Prime will cost $99 per year on your next renewal.
There were rumors suggesting that the price could go up by as much as $40 to over $100, but Amazon has kept it just below instead. For those not familiar, Amazon Prime gives you access to free Two-Day Shipping, Prime Instant Video, and the Kindle Owner’s Lending Library.
This is a service I cannot see myself giving up any time soon, even with a $20 per year price hike and I don’t even use the video services, since Amazon continues to neglect Android. It’s the shipping savings that have me hooked, probably for life.
Still keeping your Prime membership?
We are writing to provide you advance notice that the price of your Prime membership will be increasing. The annual rate will be $99 when your membership renews on June 3, 2014.
Even as fuel and transportation costs have increased, the price of Prime has remained the same for nine years. Since 2005, the number of items eligible for unlimited free Two-Day Shipping has grown from one million to over 20 million. We also added unlimited access to over 40,000 movies and TV episodes with Prime Instant Video and a selection of over 500,000 books to borrow from the Kindle Owners’ Lending Library.
For more information about your Prime membership, visit our Prime membership page.
The Amazon Prime Team