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Samsung’s Wildest Mega-Budget Ad Campaign Yet: Aliens vs. Messi’s Galaxy 11 in Soccer Match to Save Earth

For weeks, Samsung has been pushing out teases for a new campaign featuring an all-star soccer (football for you non-Americans) team dubbed the Galaxy 11 that has been put together to take on aliens in a soccer match to determine the fate of Earth. The teases have all featured each player on the team individually, showing how they were recruited, with names like Messi, Ronaldo, Donovan, Rooney, and Oscar each receiving their own segment. We’re talking many of the best players in the world, all combined into one ad campaign for Samsung. 

Today, Samsung posted a 3:52 video teaser/preview/mini-movie to bring it all together. There are special effects, movie-quality action shots, drama, futuristic soccer uniforms, and if I’m being honest, a need for more. The concept may sound silly, but whoever filmed this did a great job at making it feel like more than just the next marketing gimmick. Sure, there are Galaxy Note 3 and Gear appearances, but if you look past those, this is an impressive set of players all brought together with Samsung’s massive marketing budget.

Am I alone in saying that I want to see them finish this out and show us the aliens vs. the Galaxy 11 in a match?

  • Citraubien

    C’est bien joli cette pub, mais qui se met du coté des alliens ? climatic.quoprimo.com/publicite-controversee-citraubien/ Et bien nous ! On va défier cette belle équipe de Messi 😉

  • Eric

    You are very alone. This is the dumbest ad ever.

  • Me(ssi)

    “All screen images simulated. All sequences shortened” – We know Samsung! You’re phones lag like hell!

  • JohanV

    Messi+Ronaldo+Falcao = Deadly

  • hoosiercub88

    I can’t wait for the eleven inch Galaxy S…

  • 213ninja

    haters gonna hate…… i thought it was good. i also like the ed norton droid commercial. and, i also like touchwiz apps on Notes.

  • Cael

    I’ll take Cristiano Ronaldo, I’ll pass on the galaxy phones.

  • I don’t care how much money they spend on advertising. I’m still never rocking a Samsung phone. {{-_-}}

  • wmsco1

    Kool, And yes I like to see the outcome. This kind of plays on the old Verizon DROID adds.

  • Killer ad.

  • Razma

    well that’s 4 minutes I won’t get back. and what was there even 6 seconds of actually phone footage?

  • Razma

    i dont know who any of these people are or why i should care

  • djdsf

    I love this, I’m glad the world cup is around the corner, otherwise, this ad would not have happened. On a side note, Messi is not the greatest, but hey, w/e sells right?

  • jeff3yan

    Doesn’t have quite the same impact as the Apple christmas commercial.

    • Ej McCarty

      Yeah because the apple one just made me feel sorry for all of the people that are getting duped into buying one of their shiitty products

  • morpheus282

    What is this? Space Jam 2?

    • Menger40

      Space Jam was the first thing that came to mind after reading this headline.

      • Marvin

        Where is the earth shattering kaboom?

      • Mr E
        • Mr E

          Deal Alert!…

          “The fine folks at J & R Music World are making”SPACE JAM: MUSIC FROM AND INSPIRED BY THE MOTION PICTURE”
          available to web-surfers at special, low price:

          $12.99 CD
          $8.99 cassette”

          • Menger40

            Cassette? Awesome.

    • Fattie McDoogles


  • Jonathan Paul

    Im still getting the Nexus 5, sorry Note 3

  • Guest

    my face when I watched this…

  • Jaime Kerr

    Victor Moses…….Earth is doomed.

    • michael arazan

      They need the greatest player, Slobo Ilijevski from the St.Louis Steamers. The only reason I was ever a soccer fan.

    • Wade Sargent

      Landon Donovan, Victor Moses, Casillas can’t get a game for Madrid. They must be playing a 0-7-5 formation praying the aliens cant shoot the ball.

  • Matt
    • 918273645ams

      what a great commercial 😀

    • The only thing I got from that ad is that Motorola users apparently make poor decisions and get left for dead. No thanks.

    • Fattie McDoogles

      There’s a very big difference in styles between these commercials. The Moto commercial is purely selling a product. Samsung is making a movie/ TV show/ web-series. Samsung is selling you on the people who use the product and cool factor of the commercial. Everything in the Moto commercial is about the phone.


    This movie probably costed more than what HTC made all year lol.

    • Ej McCarty

      Hooked on phonics bro. Check it out

      • panicswhenubered

        He did use the proper ‘than’, you have to give him credit there.

        • Ej McCarty

          Half credit haha. I’m talking about how he used the word costed

  • No way a team like that would work….way too many egos in one place at one time!

    • WAldenIV

      And they are all offensive players, not to mention that Casillas is past his prime. They would be creamed. Earth is doomed.

  • AbbyZFresh

    Samsung never fails to amuse me with their marketing campaigns. There’s a good reason why they continue to sell so many phones.

  • KG

    Wow! As a soccer fan and a Note 3 owner, this is actually pretty incredible.

    • Turd_Ferguson

      Hipsters what did you expect?

  • EC8CH

    Whatever that is that I just watched…. made me glad I bought a Moto X.

    • Ben Landwehr

      I must say, if there’s going to be crazy commercials like thiszl, I’m glad it was by Samsung. Much better than Motorola’s crazy ones.

      However.. This makes me want a part two of this versus making me want to go out and buy one of their devises.

      Maybe Samsung should just go into making TV shows, movies, or web series(I say this because a lot of their commercials are pretty golden, unlike their awful software and such).

      • Motorola’s old Droid commercials were pretty bad but some of the Moto X commercials and even a few of the Droid Maxx / Ultra / Mini commercials were pretty decent. The only thing different about the two companies is that Motorola’s commercials make me want to buy the product, Samsung makes me want to change the channel.

  • Ricky Ortiz

    I dont know what theyre selling…but I want it

  • Ramana