This morning, Qualcomm announced that its smartwatch, dubbed the Toq, will be available December 2 at the starting price of $349.
For those not familiar with Qualcomm’s take on wearables, the Toq features a Mirasol display that allows the device to be seen easily in bright sunlight, but also last for days without a charge. The Toq has no buttons, shows information you need at a glance, is always ready for your interaction, can charge wirelessly, and probably does more useful tasks than the Samsung Galaxy Gear out of the box.
With that said, talk about a risky price. The Galaxy Gear is $299 and is considered by almost everyone to be too expensive even with its camera and solid build quality. Since Qualcomm isn’t necessarily known for making consumer products, I’m not sure how the general public is going to react.
Anyone interested in the Toq for $349?