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New DROID RAZR MAXX HD Commercial Touts “DROID Recognition”

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We haven’t posted a DROID commercial in a while, but a new clip for the RAZR MAXX HD surfaced this morning looking more like the original DROID campaign than anything we have seen in some time, and thought we’d share. Plus, anything is better than the desert bedroom explosion spot, right? Not sure this fully redeems the DROID brand after that ridiculousness, but it can’t hurt.

In this spot, instead of selling the new powerful Google Voice Search, Verizon has decided to brand it with their own term called, “DROID recognition.” Yes, that’s a silly word play on the phrase “voice recognition.” Come on, we should be able to do better than this.

  • 00111

    I like the droid endurance commercial. It shows an exploded view of the phone that looks to be very accurate. It pretty much shows how to take it apart.
    http://www.youtube.com/watch?v=BLSG2mUXEUU

  • bananatroll

    DROID does…. STUPID!!! FEEEEEDD MEEE!!!

    In secret droid is actually a captive cave man revived from dinosaur era, and living in Verizon’s New Jersey Home Office.

    He is verrrryyy hungry!

  • Aaron Fredricks

    the Droid branding is beyond obnoxious now and its kind of tarnishing Android in general at this point.

    • bananatroll

      yeah, everybody thinks that all androids are DROIDs in my town.

      Redkneck: “hey bub, you heard about that new DROID DNA. Wheeewheee!!! Boy that sucker is quick, my bessie loves hers!!! Get’er done DROID! Yeah, they took’er jubs!!!”

      Me: Rolls eyes.

  • paul_cus

    I’ve been seeing this commercial constantly over the past week. Verizon must be trying to clear the shelves.

  • lgreg64

    Verizon stop beating that dead horse. The droid was great at first now it is time to stop.

  • Mike

    As someone who actually owns this phone, I can say that there is no such thing as a “DROID recognition” app or a “DROID Now” or anything like that. The ad was just mentioning the great vocal recognition of Android and making a pun. BTW the app that they show is GOOGLE Now without any cards (I dont know why) so we can put this silly argument to rest!

  • Bionic

    “please standby for retina scan” “recognize……Kirk, James T.”

  • AHoL

    hey, at least these moto phones are having less and less blur on them. this phone is looking pretty interesting compared to the HTC One (not vzw) and the sub par upgrade of the S4

  • Tyler

    Now come on Verizon … really?

  • http://www.facebook.com/jeremygross60 Jeremy Gross

    this is the reason why htc one isnt coming to verizon…..

  • Jim

    So am I the only one who heard him say Google Voice Search? He clearly says “… the first time you ask Google Voice Search. That’s Droid Recognition.”

    • Hmm….

      Evidently, they haven’t been paying attention to the rest of the ad campaign. ALL of the recent Droid commercials tout Droid battery, Droid strength, Droid recognition etc. It has nothing to do with the name of an app, just the fact that Droid does all of these things. Pretty simple marketing stuff to be all up in arms about. Slow news day, I guess.

  • Joe

    Embarrassing IMO..

  • LionStone

    I see they’re trying to define what makes a Droid recognizable…but it doesn’t exclude what only a Droid does..so its kind of weird. What does the average viewer see? That all Android phones are “Droids”. This is VZW propaganda… :(

    • Pedro

      Making up for the churn as folks leave for prepaid?
      3 in my family the last 30 days.

  • Austin Warren

    I remember that time Verizon was going to buy Siri. That would have been a disaster.

    • nightscout13

      They would charge you 10¢ per search :D

      • Austin Warren

        $1.00*

        • Warwick

          Plus a $10.00 a month service charge for “premium” services.

          • Austin Warren

            I wouldn’t be surprised by that. They charge $3 for voicemail. As if phones don’t already have voicemail lol

          • Tyler

            They charge $3 for Visual Voicemail for the sorry saps that don’t know Google Voice offers visual voicemail that is built right into your call log.

          • C-Law

            Can you use Google voice Visual Voicemail on Verizon? I downloaded the app and tried to figure out Google voice once and gave up. I have no clue what it’s advantage is over the built in phone and whether it gives me free minutes with my number, or if I can create a new number for free or what. The app doesn’t tell you what Google voice is at all and the website didn’t seem to help

          • Tyler

            Yes, I use it on a Verizon Galaxy Nexus. You need the dialer from Android 4.0 or higher to get them in the call log. If you dont have 4.X then you will have to open the app to hear messages or login to the voice website. All you need to do is set up a Google Voice account google.com/voice create a number that you wont need to use, and then use the google account you made your google voice with sign into the app and it will ask you to change your voicemail, click voicemail then service and select google voice, then hit back until you return to the Voice setup then you should be set. If you have any questions let me know what phone your working with and ask away :)

          • nightscout13

            “enhanced” voicemail. The monthly fee is the enhancement :D

      • S2556

        It would end up costing you a buck by the time you finally got what you asked for originally

  • nightscout13

    Why do all OEM’s persist on renaming all of Google Services??? FFS, just leave it as Google Now……

    • Pedro

      Well, the commercial didn’t actually mention Google Now. Just the search feature available on all (relatively recent) anDROID phones.

      • nightscout13

        First, DROID is a Verizon brand. You cannot bunch together all Android and DROID phones. Second, The app they show, and name as DROID recognition, is clearly Google Now.

        • http://twitter.com/kashtrey Trey W

          Technically that wasn’t Now but just Google Voice Search which is available on all phones. It’s Verizon picking up on a void that Google has left open. So many people have complained about people not knowing the branding difference between Now (the cards and information center) and Voice search (the more Siri like, natural language search and answer), I’d say someone (ideally Google) needed to give Voice Search a more consumer friendly brand name.

          • nightscout13

            That was Google Search with Now integration, that is available only on 4.1+ Not all phones.

          • jzwerlz43

            i just checked this over. “voice search” is just a shortcut to google voice search which you can also access by going into google now and clicking the voice search button…

        • Pedro

          Clearly not Google Now, as there are no cards. Just a voice search.
          And, really, the fact that I capitalized the DROID brand was a hint that it was separate from android.

          • nightscout13

            I have that exact same setup on a stock Verizon GS3 running 4.1.2 There are cards included.

          • Pedro

            And yet, no cards in the commercial. Because it’s not Google Now.

          • nightscout13

            I checked online, it says the RAZR HD has 4.1 meaning the cards should be there. Just because they aren’t in the commercial, does not mean they aren’t there. Wish we could have a RAZR HD owner verify for us, because I am not 100% on this one.

          • Pedro

            Seriously, does it take this long to realize that Google Now and Google Voice Search are not the same? Related, and play (quite well) together, but not equal.

            Learn or live in ignorance. I’m done.

          • nightscout13

            Again, phones with 4.1+ have Google Now integrated into Google Search. Google it.

          • nightscout13

            Pedro, look below, a RAZR HD owner has confirmed the presence of the cards. So looks like YOU are the one that has to “learn or live in ignorance”

          • braves

            I’ve got one (a RAZR HD) in my hands too. Find Voice Search in your app drawer and see what shows up. I’ll bet it isn’t Google Now. Stop criticizing people who actually know what they’re talking about.

          • nightscout13

            It’s integrated into Google Search, instead of a standalone app

          • jzwerlz43

            voice search and google now are two seperate apps. i have a gakaxy s3 and its the same setup….

          • Warwick

            I have my Razr HD in my hands. I look at the cards daily and the traffic one goes off every morning before the commute.

          • nightscout13

            THANK YOU for confirming this.

          • Jordan Marrie

            Too bad he doesn’t understand what you fail to see. There’s a little widget on the home screen of my RAZR MAXX Running 4.1. You press the search key and then hit the voice search button it uses Google Voice Search (The same app labeled “Voice Search” in your app drawer) NOT Google Now. TWO different apps. If you don’t have a RAZR why are you so quick to argue something you don’t know?

          • nightscout13

            And what YOU fail to see, is that Google Now is integrated into Google Search in 4.1. If you open your Google Voice Search, then select settings, a settings section opens up for Google Now. Why is everyone so ignorant?

          • Jordan Marrie

            When i open the app “Voice Search” and press settings I see a “Google Settings” then Options for “Google Now” “Voice” “Phone Search” “Privacy and Accounts”. Just because they have settings for google products in one common menu doesn’t mean they are integrated. You still have 2 different apps with 2 different UI’s.

          • nightscout13

            You obviously don’t get it. Do you not understand the term “integration” ?

          • Jordan Marrie

            2 apps. Not the same. Not integrated.

          • nightscout13

            Ok sure

          • C-Law

            You clicked on Google in the app drawer. Click on voice search instead and you’ll get what the phone in the commercial shows. There won’t be any cards

    • Sherman J. Buster

      While I agree with the sentiment, I just wanted to point out that this is a Verizon commercial. I seriously doubt Google would let Motorola rename a Google service.

  • Aryeh Hersh

    Amazing new feature on Droid phones: Droid Sync – just sign into your google account and your emails and contacts are all downloaded to your phone! Only on Droids (and every other android phone).

    • http://www.droid-life.com Kellex B

      Hah!

    • Justin Winker

      It reminds me of Samsung’s S spin-off of Android’s included features… They re-skin it, rebrand it, and it’s now a Samsung feature. IMO, it’s something Google should be pushing as their own, not Samsung.

      • Austin Warren

        Like what? At least they still call it Google Now.

        • Justin Winker

          S Voice? That’s Google’s voice recognition software. S Beam? Android’s Beam re-branded. Samsung Orb (not released, but will probably be called S Orb when it is).

          • Austin Warren

            S Voice is their Siri clone. Not google. Unless google is capable of making such terrible software. Orb won’t be called S Orb.

          • nightscout13

            S Voice uses Google Search in the back end.

          • Austin Warren

            Ah, i see. I wonder why they did that when you can just launch right into google now? #we’llneverknow

          • nightscout13

            For reasons beyond me, Samsung is trying to differentiate itself from Google/Android, and at the same time use every feature Android has available. I see it as biting the hand that feeds.

          • S2556

            Well wasn’t Samsung working on and possibly released S voice before google now was even out? It was a rip off of siri but no google now was on the GS3 because it was introduced in 4.0 ICS.

          • nightscout13

            Google Now integration was on 4.1, not 4.0

          • S2556

            I ment S Beam was introduced on ICS, bad wording.

          • n900mixalot

            I WISH S-Beam was just Android Beam rebranded.

          • Justin Winker

            What’s different about it? It has been slightly boosted, but it’s still the exact same thing.

          • n900mixalot

            NFC contact initiates a WiFi direct session with the other non-nexus Galaxy device in S-Beam. With Andy-Beam, Bluetooth transfer is initiated. There are work-arounds but they are very unreliable and tedious.

          • C-Law

            Yup. When I had a gnex, I could only transfer files to my nexus 7. Now that I have an s3, I can only transfer files to my gf who has an s3. Can’t do both

          • drathos

            The only time I’ve tried Beam, it was from my GNex to a friend’s HTC One X. Worked fine.

          • michael arazan

            Google should apply some pressure making sure that all their software keeps its name, this is Fraud taking Google’s hard work and companies trying to Re-Brand it with their own names like it is their’s.
            What does Verizon take us for, iphone users?

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