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Samsung Enters the Home Replacement Arena, We Try to Understand Why

[youtube]http://www.youtube.com/watch?v=nRwaR4GyLmU[/youtube]

Samsung’s mobile lab in San Diego pumped out a new home replacement this week called Pure Breeze (hold the laughter) and we are for the most part confused by it.  We can’t tell if it’s another iPhone kang by the company that seems to kang at will or if it could be worth at least a few minutes of your time as an app that attempts to go outside the box.

When you load it up for the first time, you will notice that it becomes a page of apps similar to what you get on an iOS device.  But then you realize that it does have a home screen, only that home screen is a single infinitely scrolling vertical page that can be filled with favorite apps, widgets, etc.  From there, you have an app drawer that also has a dock for you to use to create shortcuts to folders of apps.  So no, it’s not a dock like you would see on LP or ADW, but is really just a folder shortcut for better organization.

Yeah it is odd.  There are free and paid versions – I suggest you at least give the free one a quick spin to see if this is something that moistens your palate.  

  

Market Link:  FREE | Paid

Via:  TechCrunch

  • Nice Halo Warthog model on the counter in the background. I was more impressed by that. I think Billy Mays should have been presenting that the way they pitched it. Tired of not knowing how to correctly use your phone to find the apps you downloaded!? Introducing! Pure Breeze! ONLY $9.99 BUT WAIT! ORDER WITHIN THE NEXT TEN MINUTES AND WE PROMISE TO KEEP YOU UPDATE WITH THE SOFTWARE! CALL NOW!

  • Who is that fugly chick with the tatoos on her arms?  Not only is her face butt ugly, and those tattoos are gross, but he has big horse teeth.

    This is not what I needed to see this early in the morning – a major boner buster.

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  • Anonymous

    … after watching this crazy add, i cant buy a samsung device again (maybe the note …)

  • Hunter Costa

    Just want to put something on topic for this I tried this launcher and its just awful.

  • Anonymous

    What happened to the hot Korean chicks that hold the Samsung phones and tablets when they come out?  This whole ad was lame, I think they would of done better without it. 

    I think the girl has tats on, to distract the guys from looking at her face.

  • clvbrowns453

    Lol

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  • George

    I believe you mean San Jose, not San Diego 🙂

  • Carmen Diva

    I clicked on the article because i figured there we going to be tons of guys creepin in the comments and i needed a quick laugh lol.

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  • Anonymous

    “Hi, I’m Mel Joskel, I have a manly face and really unprofessional tattoos. And I came out of the kitchen to help design samsung’s new home replacement app.”

  • Anonymous

    “Hi, I’m Mel Joskel, I have a manly face and really unprofessional tattoos. And I came out of the kitchen to help design samsung’s new home replacement app.”

  • Anonymous

    tinyurl.com/2df4ccp

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  • Anonymous

    She’s cute.

  • That female makes me not wanna buy ANYTHING. {{o_0}}

  • Negativerxn

    Who wants number 1 fockee?

  • Anonymous

    It was kinda chill, made me think for a second i had a gs2

  • Anonymous

    the icon looks like a person running with a machine gun

  • Droid

    She looks like a dude.

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  • Tonydspencer

    But wait!!! If you order with in the next 10 minutes we’ll give you 2, thats TWO, SHAMWOWS!!!!!!

  • Is that a Halo Warthog in the background?!

    • rondroid

      and I thought I was the only halo fan here at droid-life

      7TH COLUMN

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  • Derickm

    Looks like a waste of time.. Still haven’t found a home replacement better than ADW EX for my incredible!

  • this thing sucks

  • Anonymous

    And I thought Touch Wiz sucked.

  • Wow terrible ad, terrible presenter, and terrible home replacement.

    I like a girl with tats, but she just looked trashy. like she has them at the top of her arms, if you are going to put her in an ad to make people want to consider this then make her wear a normal shirt, not a spaghetti strap dress that seems to scream “look at my tattoos!”.

    also maybe they should have found a female that doesn’t look like she just got hit by a bus.

    and the ad in itself looks like a crappy infomercial that should be on at 3am? i mean cmon Samsung, 5 hour energy can make a better ad then that!

  • NotRelevent

    It’s not the stock launcher, so it automatically sucks.

  • webby

    Where did Sammy pick up that mutt?  Is this a joke?

  • Anonymous

    It’s no more an iPhone kang than anything else Samsung has done.  I don’t know what they’re problem is. It’s like they don’t trust Android or don’t trust that they can sell without trying to emulate the iPhone.  They need to get more confidence, the Samsung Galaxy S and Galaxy S 2 are great phones because they’re fast, thin and light with excellent cameras.  Not because they kind of look like an iPhone.

  • is this the worst launcher on the market right now? or have i not seen the really bad ones?

  • Nyreyn

    Maybe if there successful in the home replacement field they’ll start integrating touchwiz into the home replacement and start shipping phones with vanilla android and a touchwiz home replacement app so updates can come faster?! Start downloading this app people and get the ball rolling!   

    and yes this is sarcasm, but it’s mixed with a little hope…………………….

    • Nyreyn

      For the grammar police I meant “they’re” and not “there”

  • Alexa White

    Do people seriously have so many apps they can’t keep them organized or remember where they are after they’ve placed the shortcuts?  Of all the apps I have, probably only 1/4 make it to a home screen, and I’m perfectly capable of placing them in whatever order I deem fit.

    This looks great for people who think the only way to store files or access programs is to have a link on your desktop.  Looks horrible for anyone else.

  • Mr.Joe

    I am not paying $1.99 for something I can do for free on Go Launcher, and with Motorola Application Platform. 

  • Anonymous

    If only OEMs would do this with skins. Touchwiz, Blue and Sense as options in the market would make me very happy. Then they could stay there instead of bogging down a phone.

    • Mr.Joe

      What’s blue?

      • Anonymous

        A color made by combining yellow and green… I meant blur… *facepalm*

        • Anonymous

          I sincerely doubt you would get blue if you mixed yellow and green. Blue is a primary color.

          • Anonymous

            Ah yes. Yellow and blue make green. Double facepalm today. I was hoping no one would notice. Thanks a lot. 😛

  • Anonymous

    ….is this a joke?

  • Unexpected62

    That girl who read that, was seriously the worst person I have ever seen demo a product. Forget the Tatoos… how did this video make it out the door? Shit if this is the best they have for PR, sign me up I can do better.

  • Anonymous

    Kinda pointless. That’s what folders are for. I have a games folder, which has games, Google for Google specific apps, An apps folder for ones I use all the time. And shopping for Android market, Amazon etc..

  • she needs teleprompter training

  • I will not download this and try it out, but the concept seems to be decent, it would be iOS if iOS had the KITE…lmfao…look at the phone they are using though…now thats sexy

  • Fantastic Acting! Makes me want to download it even more!

  • Steve Jobs

    ARE YOU ASKING FOR ANOTHER LAWSUIT? 

  • Anonymous

    How long until this is forced upon us?

  • Anonymous

    OMG FOLDERS!!!! WHY HAVEN’T WE TRIED THIS BEFORE!!!

  • Trooper

    Lolwut?

  • Crack Monkey

    Maybe I’m old fashioned but seeing all those tats on that girl’s arms is just a turn off and to me makes the whole presentation unappealing.

    • Q

      Agreed.. for some reason that just seemed really unprofessional

    • Pennywise

      You rascally old fashioned crack monkey you!

    • Anonymous

      agreed, i was never a fan of tats specially when trying to market a new product, like gas showers

    • I thought that was a man.

      • Mr.Joe

        Maybe she’s a lesbian?

      • Anonymous

        Unattractive person sells unattractive product. This video/product is just overflowing with fail.

    • Anonymous

      Nothing wrong w/ tats on a girl. They are usually a lot more frisky in the bedroom. 

      • Mr.Joe

        You got that mixed up.  It’s the nice girls who are freaks in the bed.  Not the ones who are freaks on the streets. 

        • Anonymous

          :] Lady on the street but a freak in the bed huh.

          • Anonymous

            Not everyday a phone geek gets to call out Luda!

          • Anonymous

            LOL

      • That’s because girls with tats are prostitutes.  Sorry for the revelation…

        • Also, I think we all know that the tatted up girl doesn’t live in a nice home like that.  As they say, you can take a girl out of the trailer park, but you can’t take the trailer park out of the girl…

          • You’re extremely annoying and obviously very behind on the times.  Women have tattoos, accept it and get over it.

          • Crack Monkey

            Women have had tattoos for a very long time, so what. Why should I accept it. If I don’t like it but don’t prevent someone else liking or having it then why do you care? Why is it so many younger people expect everyone to CONFORM to their views? I don’t like black coffee in fact I hate black coffee but lots of people like it. Should I accept that and drink it because others do??? Perhaps you should Get Over the fact that people are different and not everyone likes the same things you like. She’s free to mark up her body and I’m free to not like it and not buy her product…

          • STFU Already

            Do you go around commenting how much you hate black coffee everytime you see a video that has a coffee cup in it? Do you derail discussions about unrelated products just because you seen a coffee cup and hate coffee? If not, then your whole post is irrelevant.

            The fact is someone here is pushing their views on others and it is NOT the pro tattoo people as you seem to believe.

          • Kerst01

            Those tats make her look smoking hot to this guy. It’s 2011, chump. Very successful and beautiful women have tats.

          • Guest

            agreed, although this one is neither successful or beautiful. double bagger

          • Anonymous

            I don’t know about successful…maybe in another Country…but most woman CEOs/Presidents/Executives in the United States don’t have tattoos…at least as far as I can tell.

          • Anonymous

            When did this entire post become about her tattoos and not about the product she is trying to sell?
            That’s the problem with people these days…everyone gets too damn distracted.

        • Anonymous

          That time must have been on the house.

        • Bobby Moufarrege

          and the narrow minded comment of the day award goes to….. ^

        • Bobby Moufarrege

          and the narrow minded comment of the day award goes to….. ^

    • Kakashiisagod

      This home replacement is like putting a tat on android. And im not of fan of them either btw.

    • Rtrethregrwrt

      i’m more turned off by her man-ish face

    • Anonymous

      chicks with tats are hot…that sir was a man….i think? O.o

    • Anonymous

      Wow, any way to report a whole thread as offensive/annoying?

      • Guest

        Wow any way to report you as a douche bag

      • Crack Monkey

        If the thread is annoying then don’t read it. But how is saying you don’t like the presentation offensive? Must I conform to your likes??? Why???

    • derickm

      I agree.. I like tats on girls.. but not if they’re trying to sell me something.. It looks completely unprofessional.

    • LionStone

      Wow! Look at all the geeky wusses whine about a girl with tattoos! You geeks couldn’t handle a girl with tattoos!

      • Crack Monkey

        I’m being completely honest, is that a problem?. I’m also over 50 so when I was young the only girls with tats were girls you would be afraid of catching a disease from. You are correct I can’t handle a girl with tats and I wouldn’t. My son did and that’s fine for him but for me it’s a problem. Everyone is different and has different tastes and experiences. Why should I conform to your likes? I don’t treat girls with tats any different than anybody else and that’s all that really matters. I married a blond white girl does that make me a racist? If it does then you are the one with the problem. Now back to the show…

        • LionStone

          Hey you can be as honest as you like, you’re only showing your true colors. Nobody is trying to conform you but you should know that not everyone is going to agree with your prejudices.

          You said the whole presentation was unappealing based on the person having tattoos. Fine, thats right you dont have to like it, but it also shows you’re not very cultured (and not just you, it goes for the others with ignorant comments as well). How do you know tattoos aren’t a part of her culture?

          Please don’t bother trying to defend your offensive statements because it doesn’t matter, you’ve made them and its done. Be more like Chase Dick and the others and own your prejudice and move on.

  • Costco peanut butter pretzels rock!

    • Anonymous

      Total weakness. 

  • Wow, it’s bad. It won’t piss off Apple, it won’t piss of anyone except those who install it. Make Blur seem as if Steven Hawking, Steve Jobs, Wozniak, and Gates invented it.

  • they should focus more on touchwiz….

  • LMFAO @ asian dude with glasses

  • Anonymous

    San Jose, not San Diego 

  • Anonymous

    San Jose, not San Diego 

  • Anonymous

    Pure Breeze – Now you can take a whiff of our TouchWiz chocolate goodness.. 

  • jnt

    I’ve seen a couple of “big” Android dev’s touting this and, for the life of me, couldn’t figure out why…

  • jnt

    I’ve seen a couple of “big” Android dev’s touting this and, for the life of me, couldn’t figure out why…

  • Lol

    april fools!

  • Are they TRYING to piss off Apple?

    Because if they are, good show Sammy.

    • NotRelevent

      Yea because that totally looked like some iOShit.

      • to me it looked like a very cheap version of ios. Im not a big fan of touch wiz and this is not helpful at all.

  • Anonymous

    Why?  To piss off Apple of course.

  • Mentalspaz

    mmmk